Insights

Market Leadership Dealer-FX is a leading provider of service lane technology solutions with strong partnerships and preferred statuses with major OEMs such as Stellantis, Nissan, Toyota, and GM, creating significant opportunities for expanding collaborations within these OEM networks.

Recent Product Innovations The company has introduced innovative solutions like the Experience platform and AI-powered scheduling tools through integrations with Car Wars, indicating ongoing product development and opportunities for upselling advanced features to existing clients.

Acquisition and Expansion Dealer-FX's acquisition by Snap-on and its recent strategic partnership with Fortellis demonstrate resilience and growth potential, positioning the company to leverage broader dealer networks and cross-selling opportunities in the automotive service technology space.

Technology Ecosystem Utilizing a modern tech stack that includes cloud services, API integrations, and messaging tools tailored for automotive service management, presenting opportunities to offer complementary innovative solutions and integrations that enhance dealer efficiency.

Financial Scope With annual revenues estimated between $100 million and $250 million and a headcount of up to 500 employees, Dealer-FX offers considerable market reach for targeted sales efforts focused on expanding digital transformation offerings within the automotive dealership industry.

Dealer-FX Tech Stack

Dealer-FX uses 8 technology products and services including Ansible, Cloudflare, Mailchimp, and more. Explore Dealer-FX's tech stack below.

  • Ansible
    Configuration Management
  • Cloudflare
    Content Management System
  • Mailchimp
    Email
  • Cufon
    Font Scripts
  • JSON-LD
    Javascript Frameworks
  • Piwik
    System Analytics & Monitoring
  • YouTube
    Video Players
  • Microsoft ASP.NET
    Web Frameworks

Media & News

Dealer-FX's Email Address Formats

Dealer-FX uses at least 1 format(s):
Dealer-FX Email FormatsExamplePercentage
First_Last@dealer-fx.comJohn_Doe@dealer-fx.com
79%
First.Last@dealer-fx.comJohn.Doe@dealer-fx.com
13%
Last@dealer-fx.comDoe@dealer-fx.com
5%
FLast@dealer-fx.comJDoe@dealer-fx.com
3%

Frequently Asked Questions

Where is Dealer-FX's headquarters located?

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Dealer-FX's main headquarters is located at 150 Commerce Valley Drive West 900 Markham, Ontario Canada. The company has employees across 6 continents, including North AmericaEuropeSouth America.

What is Dealer-FX's phone number?

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You can contact Dealer-FX's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Dealer-FX's official website and social media links?

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Dealer-FX's official website is dealer-fx.com and has social profiles on LinkedIn.

What is Dealer-FX's SIC code NAICS code?

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Dealer-FX's SIC code is 7372 - Prepackaged Software NAICS code is 5112 - Software Publishers.

How many employees does Dealer-FX have currently?

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As of February 2026, Dealer-FX has approximately 244 employees across 6 continents, including North AmericaEuropeSouth America. Key team members include Chief Marketing Officer: D. S.Vice President Of Product: S. M.Vice President Sales Operations: S. B.. Explore Dealer-FX's employee directory with LeadIQ.

What industry does Dealer-FX belong to?

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Dealer-FX operates in the Software Development industry.

What technology does Dealer-FX use?

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Dealer-FX's tech stack includes AnsibleCloudflareMailchimpCufonJSON-LDPiwikYouTubeMicrosoft ASP.NET.

What is Dealer-FX's email format?

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Dealer-FX's email format typically follows the pattern of First_Last@dealer-fx.com. Find more Dealer-FX email formats with LeadIQ.

When was Dealer-FX founded?

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Dealer-FX was founded in 2007.

Dealer-FX

Software DevelopmentOntario, Canada201-500 Employees

Since 2007, Dealer-FX has been transforming how automotive retailers manage their service operations and how they interact with consumers. Through advanced data integrations and mobile technology, Dealer-FX streamlines processes and communication for automotive service departments while delivering convenience, transparency and trust to consumers. 

From service scheduling to vehicle write-up, through to delivery, Dealer-FX ONE Platform core solution helps dealerships increase efficiency, profitability, retention and brand loyalty.

Dealer-FX is the exclusive, or preferred service technology provider for many leading OEMs including Stellantis, Nissan, Toyota, Lexus, Mitsubishi, GM, Kia, and Hyundai in the US, Canada, and Puerto Rico. Dealer-FX is a division of Snap-on® Incorporated and a member of the Total Shop Solutions family of Snap-on brands.

Snap-on Incorporated is a leading global innovator, manufacturer, and marketer of tools, equipment, diagnostics, repair information, and systems solutions for professional users performing critical tasks. Products are sold through the company’s franchisee, company-direct, distributor, and Internet channels. Founded in 1920, Snap-on Incorporated is a $3.7 billion, S&P 500 company headquartered in Kenosha, Wisconsin. www.snapon.com

Section iconCompany Overview

Headquarters
150 Commerce Valley Drive West 900 Markham, Ontario Canada
Phone number
SIC Code
7372 - Prepackaged Software
NAICS Code
5112 - Software Publishers
Founded
2007
Employees
201-500

Section iconFunding & Financials

  • $100M$250M

    Dealer-FX's revenue is estimated to be in the range of $100M$250M

Section iconFunding & Financials

  • $100M$250M

    Dealer-FX's revenue is estimated to be in the range of $100M$250M

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