Insights

Strategic Partnerships Dealertrack Canada's recent collaborations with Interac Corp. and Equifax Canada highlight opportunities to offer integrated identity verification and digital solutions, appealing to dealerships seeking enhanced security and streamlined customer onboarding processes.

Market Positioning As a leading provider with a strong online credit application platform and comprehensive digital offerings, Dealertrack Canada presents opportunities to upsell advanced financing, CRM integration, and data analytics solutions to dealerships aiming to optimize their sales and service workflows.

Growth Potential With revenue estimates between 10 to 25 million dollars and a recent acquisition by Trader Corporation, there is a clear growth trajectory, making it an attractive partner for SaaS expansions, technological upgrades, and additional financial services integrations.

Industry Trends Dealertrack Canada's focus on digital document services and integrated dealership technology aligns with the evolving automotive retail landscape, offering avenues to introduce innovative digital marketing tools, customer engagement platforms, and cloud-based solutions.

Technology Leverage Their tech stack, which includes cloud services, WordPress, Shopify, and bot management, demonstrates openness to adopting scalable, modern technologies—creating opportunities for tailored software solutions, hosting, and automation tools that enhance dealership efficiency and customer experience.

Dealertrack Canada Tech Stack

Dealertrack Canada uses 8 technology products and services including Curalate, Amazon CloudFront, WordPress, and more. Explore Dealertrack Canada's tech stack below.

  • Curalate
    Analytics
  • Amazon CloudFront
    Content Delivery Network
  • WordPress
    Content Management System
  • Shopify
    E-commerce
  • Microsoft Excel
    Editors
  • Slick
    Javascript Libraries
  • Cloudflare Bot Management
    Security
  • Gravity Forms
    Web Platform Extensions

Dealertrack Canada's Email Address Formats

Dealertrack Canada uses at least 2 format(s):
Dealertrack Canada Email FormatsExamplePercentage
First.Last@dealertrack.comJohn.Doe@dealertrack.com
93%
FirstLast@dealertrack.comJohnDoe@dealertrack.com
4%
FLast@dealertrack.comJDoe@dealertrack.com
2%
First.MiddleLast@dealertrack.comJohn.MichaelDoe@dealertrack.com
1%

Frequently Asked Questions

Where is Dealertrack Canada's headquarters located?

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Dealertrack Canada's main headquarters is located at 405 The West Malecón Etobicoke, Ontario m9c 5j1 Canada. The company has employees across 1 continents, including North America.

What is Dealertrack Canada's official website and social media links?

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Dealertrack Canada's official website is dealertrackcanada.com and has social profiles on LinkedIn.

What is Dealertrack Canada's NAICS code?

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Dealertrack Canada's NAICS code is 5112 - Software Publishers.

How many employees does Dealertrack Canada have currently?

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As of February 2026, Dealertrack Canada has approximately 52 employees across 1 continents, including North America. Key team members include Vice President Finance: D. C.Vp Finance (fintech): G. M.President, Dealertrack Canada And Collateral Management Solutions: J. H.. Explore Dealertrack Canada's employee directory with LeadIQ.

What industry does Dealertrack Canada belong to?

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Dealertrack Canada operates in the Software Development industry.

What technology does Dealertrack Canada use?

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Dealertrack Canada's tech stack includes CuralateAmazon CloudFrontWordPressShopifyMicrosoft ExcelSlickCloudflare Bot ManagementGravity Forms.

What is Dealertrack Canada's email format?

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Dealertrack Canada's email format typically follows the pattern of First.Last@dealertrack.com. Find more Dealertrack Canada email formats with LeadIQ.

Dealertrack Canada

Software DevelopmentOntario, Canada51-200 Employees

Dealertrack Canada, provides web-based software solutions, integrated dealership technologies and digital solutions for automotive retail. We serve dealers, lenders, OEMs, third-party retailers, agents and aftermarket providers with its comprehensive set of solutions including Sales/F&I products; market data for dealers, lenders and OEMs; and digital document services. 

We provide one of the largest online credit applications in Canada through our unique ability to combine dealer perspectives, technology-fueled innovations and consumer insights. 

Our products empower dealerships to make better choices about how to run their businesses and promote better customer vision, giving dealerships a cross-product view of each customer.

Section iconCompany Overview

Headquarters
405 The West Malecón Etobicoke, Ontario m9c 5j1 Canada
NAICS Code
5112 - Software Publishers
Employees
51-200

Section iconFunding & Financials

  • $10M$25M

    Dealertrack Canada's revenue is estimated to be in the range of $10M$25M

Section iconFunding & Financials

  • $10M$25M

    Dealertrack Canada's revenue is estimated to be in the range of $10M$25M

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