Designworks, A BMW Group Company
Design ServicesCalifornia, United States201-500 Employees
Designworks, A BMW Group Company, is a design services organization functioning as the design innovation studio for BMW Group. Based in Santa Monica, California, at 1601 Olympic Boulevard, it employs 201-500 people. For around 25 years, the firm has sought to stimulate BMW Group and other selected partners with forward-looking goals in design, technology, and innovation. It positions itself as a designer of future design systems intended to address real-world needs and improve daily life. In recent years, Designworks has engaged in collaborations on VIP travel concepts, including the development of The BOW cabin concept with Lufthansa Technik, and partnerships with LUYUAN for electric urban mobility products.