Insights

Strategic Investment Recent investment from Windsong Brands signals potential for expansion and stronger distribution channels. Sales opportunities exist in leveraging investor-backed growth to negotiate wider retail placements and co-branded campaigns.

Product Expansion Frequent new launches such as Dry No-Poo Dry Shampoo and Mist of Wonders Leave-In spray indicate a pipeline of innovative products. Approach with cross-sell/up-sell bundles and salon-friendly starter kits to boost average order value.

Dermatologist Co-Developed Dermatologist-backed formulation positioning enhances credibility for professional channels. Target professional beauty retailers, salons, and clinics for premium shelf space and training partnerships.

Curl Flexibility Strong focus on curl care versatility across textures creates opportunities for targeted marketing to diverse consumer segments. Propose segment-specific bundles (curly, wavy, coily) and influencer partnerships to expand reach.

Digital & Reach Active social and influencer tools plus tech stack indicate readiness for performance marketing partnerships. Offer or co-develop digital campaigns, affiliate programs, and content collaborations to accelerate online sales and attribution.

DevaCurl Tech Stack

DevaCurl uses 8 technology products and services including TikTok Pixel, RSS, Microsoft SharePoint, and more. Explore DevaCurl's tech stack below.

  • TikTok Pixel
    Analytics
  • RSS
    Content Management System
  • Microsoft SharePoint
    Content Management System
  • Phorest
    Customer Relationship Management
  • Tribe Dynamics
    Influencer Marketing Software
  • Cision
    Marketing Performance Measurement
  • Yoast SEO
    Search Engines
  • Piwik PRO Core
    Web Analytics

Media & News

DevaCurl's Email Address Formats

DevaCurl uses at least 1 format(s):
DevaCurl Email FormatsExamplePercentage
FLast@devacurl.comJDoe@devacurl.com
94%
Last@devacurl.comDoe@devacurl.com
4%
First@devacurl.comJohn@devacurl.com
1%
FirstLa@devacurl.comJohnDo@devacurl.com
1%

Frequently Asked Questions

What is DevaCurl's official website and social media links?

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DevaCurl's official website is devacurl.com and has social profiles on LinkedIn.

How much revenue does DevaCurl generate?

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As of August 2026, DevaCurl's annual revenue is estimated to be $25M - $50M.

What is DevaCurl's SIC code NAICS code?

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DevaCurl's SIC code is 7231 - Beauty Shops NAICS code is 44-45 - Retail Trade.

How many employees does DevaCurl have currently?

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As of August 2026, DevaCurl has approximately 52 employees across 4 continents, including North AmericaAsiaSouth America. Key team members include Vice President, People: A. G.Senior Digital Product Manager, Devacurl: S. M.Field Education Manager: C. C.. Explore DevaCurl's employee directory with LeadIQ.

What industry does DevaCurl belong to?

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DevaCurl operates in the Retail industry.

What technology does DevaCurl use?

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DevaCurl's tech stack includes TikTok PixelRSSMicrosoft SharePointPhorestTribe DynamicsCisionYoast SEOPiwik PRO Core.

What is DevaCurl's email format?

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DevaCurl's email format typically follows the pattern of FLast@devacurl.com. Find more DevaCurl email formats with LeadIQ.

When was DevaCurl founded?

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DevaCurl was founded in 2001.
DevaCurl logo

DevaCurl

RetailNew York, United States51-200 Employees

DevaCurl is a mid-sized hair care retailer based in New York City, with roots in a local salon and more than 25 years in operation. The brand emphasizes curl care and styling through formulations that are dermatologist co-developed and informed by science. It supports a range of curl textures and styling journeys, from natural texture to braids, twists, or blowouts, offering versatile options for curls.

Section iconCompany Overview

SIC Code
7231 - Beauty Shops
NAICS Code
44-45 - Retail Trade
Founded
2001
Employees
51-200

Section iconFunding & Financials

  • $25M - $50M

    DevaCurl's revenue is estimated to be in the range of $25M - $50M

Section iconFunding & Financials

  • $25M - $50M

    DevaCurl's revenue is estimated to be in the range of $25M - $50M

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