Insights

Community Engagement Diversified Members Credit Union has a strong focus on community involvement and member service, creating opportunities for tailored financial products and personalized services to deepen member relationships and increase retention.

Expansion Potential With four branches and access to over 29,000 surcharge-free ATMs nationwide, there is potential to expand digital banking or identify additional branch locations to grow membership and improve accessibility for current and prospective members.

Technology Adoption The credit union utilizes a diverse tech stack, indicating openness to digital solutions; this creates opportunities to introduce advanced fintech integrations, enhancing member experience and operational efficiency.

Business Partnerships Recent collaboration with International Bancard suggests a strategy to support business members; targeted sales of payment processing, merchant services, or small business loans could align well with this growth direction.

Diverse Leadership The appointment of Sati Smith as the first African American CEO reflects a progressive leadership stance, opening avenues for diversity-focused financial products or community outreach initiatives that resonate with a broad demographic.

Diversified Members Credit Union Tech Stack

Diversified Members Credit Union uses 8 technology products and services including Crazy Egg, Google Fonts API, Font Awesome, and more. Explore Diversified Members Credit Union's tech stack below.

  • Crazy Egg
    Analytics
  • Google Fonts API
    Font Scripts
  • Font Awesome
    Font Scripts
  • DataTables
    Javascript Libraries
  • Google Analytics
    Web Analytics
  • Gravity Forms
    Web Platform Extensions
  • Nginx
    Web Servers
  • Apache
    Web Servers

Diversified Members Credit Union's Email Address Formats

Diversified Members Credit Union uses at least 3 format(s):
Diversified Members Credit Union Email FormatsExamplePercentage
FLast@dmcu.comJDoe@dmcu.com
49%
First@dmcu.comJohn@dmcu.com
1%
FLast@dmcu.comJDoe@dmcu.com
49%
First@dmcu.comJohn@dmcu.com
1%
FLast@hersheyinsurance.comJDoe@hersheyinsurance.com
48%
FirstL@hersheyinsurance.comJohnD@hersheyinsurance.com
45%
Last@hersheyinsurance.comDoe@hersheyinsurance.com
5%
LFirst@hersheyinsurance.comDJohn@hersheyinsurance.com
2%
FirstL@higmi.comJohnD@higmi.com
75%
FLast@higmi.comJDoe@higmi.com
25%

Frequently Asked Questions

Where is Diversified Members Credit Union's headquarters located?

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Diversified Members Credit Union's main headquarters is located at 1480 Jefferson Ave E, Detroit, Michigan 48207, US. The company has employees across 1 continents, including North America.

What is Diversified Members Credit Union's phone number?

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You can contact Diversified Members Credit Union's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Diversified Members Credit Union's official website and social media links?

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Diversified Members Credit Union's official website is dmcu.com and has social profiles on LinkedIn.

How much revenue does Diversified Members Credit Union generate?

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As of October 2025, Diversified Members Credit Union's annual revenue is estimated to be $5.5M.

What is Diversified Members Credit Union's SIC code NAICS code?

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Diversified Members Credit Union's SIC code is 6062 - Credit Unions, Not Federally Chartered NAICS code is 52 - Finance and Insurance.

How many employees does Diversified Members Credit Union have currently?

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As of October 2025, Diversified Members Credit Union has approximately 63 employees across 1 continents, including North America. Key team members include Chief Executive Officer: S. S.Chief Executive Officer: A. B. R. Q.Chief Marketing Officer: C. S.. Explore Diversified Members Credit Union's employee directory with LeadIQ.

What industry does Diversified Members Credit Union belong to?

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Diversified Members Credit Union operates in the Financial Services industry.

What technology does Diversified Members Credit Union use?

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Diversified Members Credit Union's tech stack includes Crazy EggGoogle Fonts APIFont AwesomeDataTablesGoogle AnalyticsGravity FormsNginxApache.

What is Diversified Members Credit Union's email format?

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Diversified Members Credit Union's email format typically follows the pattern of FLast@dmcu.com. Find more Diversified Members Credit Union email formats with LeadIQ.

When was Diversified Members Credit Union founded?

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Diversified Members Credit Union was founded in 1929.
Diversified Members Credit Union

Diversified Members Credit Union

Financial ServicesUnited States51-200 Employees

Diversified Members Credit Union first opened its doors four days after the stock market crash of 1929. While banks and credit unions were struggling to stay in business during the tumultuous years that followed, DMCU was establishing itself as a financial institution that would stand the test of time. 

Membership is open to anyone who lives, works, worships or attends school in Michigan. Our 25,000-plus members benefit from a full array of products and services, and from our team of financial experts, who are available to offer guidance and support through every phase of your life, from saving for college to planning for retirement.  

Our commitment to service and community is a priority to us. Our team members drive our passion to serve those who need us most. We believe strongly that by enriching the communities in which our members live and work, we are helping them reach their fullest potential, personally and financially. 

We invite you to check out all that DMCU has to offer. Compare our rates to that of your bank or other credit unions, and we think you’ll like what you see. 

With over $400 million in assets, DMCU has four branches, in Detroit, Novi and Clawson. If you can’t make it to one of our branches, we offer 6,800 Co-Op Share Branch locations and more than 29,000 surcharge-free ATMs.

Federally Insured by the NCUA; Equal Housing Lender

Section iconCompany Overview

Headquarters
1480 Jefferson Ave E, Detroit, Michigan 48207, US
Phone number
Website
dmcu.com
SIC Code
6062 - Credit Unions, Not Federally Chartered
NAICS Code
52 - Finance and Insurance
Founded
1929
Employees
51-200

Section iconFunding & Financials

  • $50M$100M

    Diversified Members Credit Union's revenue is estimated to be in the range of $50M$100M

Section iconFunding & Financials

  • $50M$100M

    Diversified Members Credit Union's revenue is estimated to be in the range of $50M$100M

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