Expanding Customer Base With 157 million active users and over 800 million live listings globally, eBay presents a vast marketplace opportunity for sellers seeking immediate access to a diverse and engaged customer base, especially in trending categories like fashion and motors.

Global Event Engagement eBay’s active participation in major events like Comic Con Stuttgart and the Exporter of the Year showcases their focus on engaging niche and international audiences, opening doors for targeted marketing and collaboration partnerships.

Innovative Delivery Solutions The launch of Managed Delivery in 2020 and plans for Amazon Prime-like services indicate eBay's investment in enhancing logistics and customer experience, offering opportunities to introduce complementary supply chain and fulfillment services.

Market Expansion Initiatives eBay’s recent expansion of live shopping events and on-road experiences demonstrates a strategy to increase engagement and sales across new markets, providing avenues for localized marketing campaigns and event-based collaborations.

Technology-Driven Platform Utilizing advanced tech stacks such as MuleSoft and MongoDB, eBay’s emphasis on seamless and personalized shopping experiences suggests potential for deploying innovative advertising solutions and data-driven marketing tools tailored to its platform.