Insights

Dentsu Synergy B2B International is part of the dentsu family, offering a pathway to leverage existing client relationships and cross-sell market research services within a global network.

Expansion Footprint Recent leadership appointments in Europe and DACH markets indicate an ongoing push to grow presence in key regions, creating opportunities to target multinational clients seeking regional expertise.

Emotional Engagement The 4 Steps of Emotional Engagement framework signals a differentiated approach to B2B branding and customer loyalty research that can be packaged as a premium offering for clients prioritizing brand integrity and buyer emotion.

Multi-Geo Capabilities Historically strong in multi-country studies with capabilities in branding, competitive intelligence, market entry and product development, enabling cross-border projects for global accounts.

Tech & Compliance Tech stack includes Google tagging and Azure infrastructure with GDPR compliance, which can reassure risk-averse enterprises and support data-driven proposals for large enterprises requiring robust analytics and data governance.

B2B International Tech Stack

B2B International uses 8 technology products and services including Google Conversion Tracking, Linkedin Insight Tag, GDPR Cookie Consent Plugin by Webtoffee, and more. Explore B2B International's tech stack below.

  • Google Conversion Tracking
    Advertising Networks
  • Linkedin Insight Tag
    Analytics
  • GDPR Cookie Consent Plugin by Webtoffee
    Cookie Compliance
  • Mimecast
    Email Security
  • Modernizr
    Javascript Libraries
  • Select2
    Javascript Libraries
  • Yodel
    Logistics
  • Microsoft Azure
    Platform As A Service

Media & News

B2B International's Email Address Formats

B2B International uses at least 1 format(s):
B2B International Email FormatsExamplePercentage
FirstL@b2binternational.comJohnD@b2binternational.com
67%
First.Last@b2binternational.comJohn.Doe@b2binternational.com
23%
Last@b2binternational.comDoe@b2binternational.com
6%
FLast@b2binternational.comJDoe@b2binternational.com
4%

Frequently Asked Questions

What is B2B International's phone number?

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You can contact B2B International's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is B2B International's official website and social media links?

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B2B International's official website is b2binternational.com and has social profiles on LinkedIn.

How much revenue does B2B International generate?

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As of July 2026, B2B International's annual revenue is estimated to be $100M - $250M.

What is B2B International's NAICS code?

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B2B International's NAICS code is 54191 - Marketing Research and Public Opinion Polling.

How many employees does B2B International have currently?

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As of July 2026, B2B International has approximately 211 employees across 4 continents, including EuropeNorth AmericaAsia. Key team members include President - Research, North America: J. C.Head Of Research Services: C. S.Head Of Creative: J. S.. Explore B2B International's employee directory with LeadIQ.

What industry does B2B International belong to?

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B2B International operates in the Market Research industry.

What technology does B2B International use?

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B2B International's tech stack includes Google Conversion TrackingLinkedin Insight TagGDPR Cookie Consent Plugin by WebtoffeeMimecastModernizrSelect2YodelMicrosoft Azure.

What is B2B International's email format?

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B2B International's email format typically follows the pattern of FirstL@b2binternational.com. Find more B2B International email formats with LeadIQ.

When was B2B International founded?

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B2B International was founded in 1998.
B2B International logo

B2B International

Market ResearchEngland, United Kingdom201-500 Employees

B2B International is a London-based market research firm specializing in business-to-business insights. It functions as the insights specialist for dentsu’s B2B operations, forming part of the dentsu B2B ecosystem. Its service portfolio includes branding research, competitive intelligence, customer satisfaction and loyalty measurement, market entry and opportunity assessments, and product development and segmentation studies, with the ability to conduct both single-geography and multi-country studies.

The company serves firms looking to enter new markets, strengthen their market position, launch new brands, or better understand customers and competitors. Based in London, England, it maintains a mid-sized team and has pursued leadership appointments to expand its European footprint, such as naming a managing director for Europe in 2024.

Section iconCompany Overview

Phone number
NAICS Code
54191 - Marketing Research and Public Opinion Polling
Founded
1998
Employees
201-500

Section iconFunding & Financials

  • $100M - $250M

    B2B International's revenue is estimated to be in the range of $100M - $250M

Section iconFunding & Financials

  • $100M - $250M

    B2B International's revenue is estimated to be in the range of $100M - $250M

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