Educational Core Target schools, libraries, museums, and STEM programs that already deploy Snap Circuits. Offer curriculum-aligned bundles, classroom licensing, and educator training to expand adoption beyond K-12 after-school and home use.

Expansion & Partnerships Leverage Elenco’s role as a North American partner for multiple international educational toy brands to propose co-marketing deals, cross-sell opportunities, and bundled catalog offerings to existing distributors and retailers.

Growth Hiring Signals Recent hires in national accounts and executive leadership signal a readiness to scale distribution and enterprise sales. Align enterprise-grade proposals, strategic account plans, and channel partnerships to capitalize on this growth phase.

Digital Presence Enhance online demand capture through optimized e-commerce, social media advertising, and influencer partnerships via the new agency of record. Propose targeted campaigns for STEM education segments and seasonal promotions.

Product Innovation Capitalize on ongoing product development and new SKUs like MyHome and Bluetooth-enabled kits by offering professional integration kits, classroom kits, and pilot programs to test new lines in partner institutions and maker spaces.