Industry Engagement EMA's active role in launching industry-specific workshops, such as the Impact of Industry 4.0, presents opportunities to offer tailored training solutions, digital transformation services, and advanced manufacturing technologies to its members seeking to stay ahead in the evolving industrial landscape.

Growth Potential With a substantial revenue base of 25 to 50 million NZD and a diverse membership of over 51 employees, EMA offers a fertile ground to promote enterprise software, market expansion services, and compliance solutions targeting medium-sized organizations.

Leadership Expansion The recent appointment of a new CEO indicates a strategic focus on organizational growth and innovation, creating openings for leadership development programs, executive training, and leadership consultancy services aligned with EMA's evolving vision.

Digital Presence EMA's partnerships with various tech platforms signal an openness to adopt innovative digital tools, opening potential sales channels for SaaS solutions, website enhancement services, and cybersecurity products to bolster their online outreach.

Sustainability and Development As a longstanding supporter of New Zealand businesses, EMA could serve as a gateway for promoting sustainable business practices, eco-friendly manufacturing solutions, and green certification programs to its members committed to environmental growth.