Small IT player Emerald Technology Group is a small to mid-sized IT services and consulting firm (11-50 employees) serving Springfield, Eugene, and Lane County, presenting an opportunity to position solutions that scale with growing regional demand.

Mid market focus With revenue in the 10M-25M range, target mid-market businesses in need of reliable IT partner for cloud, data protection, and long-term optimization, offering value through personalized service.

Cloud and security Core service areas include cloud services and data protection, suggesting cross-sell opportunities for cybersecurity services, backup and disaster recovery, and cloud optimization for existing clients.

Tech stack depth Proficient in AWS, Google Ads, WordPress, SendGrid, and related tools indicates a potential for expanding managed services, marketing tech, and web/app modernization engagements.

Personalized value Emphasis on personal, client-centric relationships and long-term value signals a sales approach centered on consultative partnerships, renewal opportunities, and expansion within current client bases as they mature.