Insights

Strong Market Presence Peninsula Australia, operating under the recognized brand of Employsure, serves over 30,500 Australian businesses, demonstrating extensive industry reach which indicates opportunities to expand service offerings to similar SMEs seeking HR and workplace safety support.

Comprehensive Service Portfolio With offerings including employment relations, workplace health and safety, legal representation, and tailored documentation, the company provides a full suite of HR services suited for small and medium enterprises looking for scalable and compliant HR solutions.

Recent Strategic Partnerships The partnership with National Salon & Spa Recruitment exemplifies collaborative efforts to deepen market penetration within niche industry sectors, presenting opportunities to cross-sell specialized compliance and HR advisory services to similar niche markets.

Technological Edge Utilizing advanced tools like cloud services, digital content management, and customer feedback platforms, Peninsula Australia can leverage this technological infrastructure to streamline client engagement, improve service delivery, and attract tech-savvy SMB clients.

Community & Ethical Focus Their commitment to supporting not-for-profit organizations through pro bono services highlights a strong ethical positioning that may appeal to socially conscious businesses seeking partners aligned with corporate social responsibility, opening avenues for corporate partnership or branding opportunities.

Employsure Tech Stack

Employsure uses 8 technology products and services including Bing Ads, Cloudflare Web Optimizations, DatoCMS, and more. Explore Employsure's tech stack below.

  • Bing Ads
    Advertising Networks
  • Cloudflare Web Optimizations
    Analytics
  • DatoCMS
    Content Management System
  • JSON-LD
    Javascript Frameworks
  • Trustpilot
    Online Review Management
  • PHP
    Programming Languages
  • Bootstrap
    UI Frameworks
  • HTTP/3
    Web & Portal Technology

Employsure's Email Address Formats

Employsure uses at least 2 format(s):
Employsure Email FormatsExamplePercentage
First.Last@employsure.com.auJohn.Doe@employsure.com.au
97%
First.L@employsure.com.auJohn.D@employsure.com.au
2%
Fir.Last@employsure.com.auJoh.Doe@employsure.com.au
1%

Frequently Asked Questions

Where is Employsure's headquarters located?

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Employsure's main headquarters is located at Level 6, 180 Thomas Street, Haymarket, NSW 2000, AU. The company has employees across 6 continents, including OceaniaEuropeAsia.

What is Employsure's official website and social media links?

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Employsure's official website is peninsulagrouplimited.com.au and has social profiles on LinkedIn.

What is Employsure's SIC code NAICS code?

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Employsure's SIC code is 8999 - Services, Not Elsewhere Classified NAICS code is 541612 - Human Resources Consulting Services.

How many employees does Employsure have currently?

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As of October 2025, Employsure has approximately 501 employees across 6 continents, including OceaniaEuropeAsia. Key team members include Director Advice & F2f Sales: D. W. M.Director - Digital Marketing: C. W.Business Development Director: D. P.. Explore Employsure's employee directory with LeadIQ.

What industry does Employsure belong to?

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Employsure operates in the Human Resources Services industry.

What technology does Employsure use?

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Employsure's tech stack includes Bing AdsCloudflare Web OptimizationsDatoCMSJSON-LDTrustpilotPHPBootstrapHTTP/3.

What is Employsure's email format?

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Employsure's email format typically follows the pattern of First.Last@employsure.com.au. Find more Employsure email formats with LeadIQ.

When was Employsure founded?

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Employsure was founded in 1983.

Employsure

Human Resources ServicesAustralia501-1000 Employees

Peninsula Australia (formerly Employsure) is recognised as an industry leader in workplace relations – providing support with employment relations, HR services, and workplace health & safety. Peninsula Australia works alongside employers to set solid foundations for business success. With highly skilled professionals assisting over 30,500 Australian businesses. Peninsula Australia provides small to medium-sized businesses with the tools, advice, and assistance to be workplace compliant with confidence. 

At Peninsula Australia our main objective as HR and employee relations specialists is to provide business owners with the right information when they need it most. This is achieved by providing 24/7 advice on the Fair Work Act, National Employment Standards (NES), up to date minimum wage information, and relevant Modern Awards. 

Peninsula clients receive tailored documentation such as employment contracts, policies, handbooks procedures, as well as immediate updates on legislative changes. Peninsula also reviews workplace health and safety processes and documents to identify specific gaps and offer solutions. Should the situation arise, Peninsula provides clients with legal representation for workplace claims and litigation. 

In essence, Peninsula believes all business owners, no matter their size, deserve access to comprehensive, quality and honest advice – and support that is scalable to the needs of their business. 

Supporting the Community 

Peninsula Australia recognises and acts on its ethical responsibility to support not-for-profit organisations and registered charities through their dedicated pro bono program. They reduce the strain of employment relations and workplace safety, so these organisations can dedicate their time and resources to further advancing their valuable services. This program supports organisations on a no-fee, long-term basis, providing specialised advice and assistance across matters of managing employees and safe workplaces.

Section iconCompany Overview

Headquarters
Level 6, 180 Thomas Street, Haymarket, NSW 2000, AU
SIC Code
8999 - Services, Not Elsewhere Classified
NAICS Code
541612 - Human Resources Consulting Services
Founded
1983
Employees
501-1000

Section iconFunding & Financials

  • $25M$50M

    Employsure's revenue is estimated to be in the range of $25M$50M

Section iconFunding & Financials

  • $25M$50M

    Employsure's revenue is estimated to be in the range of $25M$50M

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