Insights

Audience Reach EQUIDIA broadcasts 10 hours of live horse racing daily and reaches 23 million households in metropolitan France, plus international territories, presenting a large, engaged audience for sports betting, horse racing content, and related advertising partnerships.

Sponsorship & Betting Synergy Core focus on bettors with analyses and predictions positions EQUIDIA as an ideal platform for sportsbook integrations, tipping partnerships, and affiliate revenue models targeting pari-mutuel players and casual bettors.

Digital Engagement Tech stack includes Google AdSense, Amplitude, Hotjar, and Piwik PRO, indicating strong data-driven audience insights and potential for targeted digital advertising packages and performance marketing collaborations.

Monetization Gaps Reported revenue under 1M suggests opportunities to introduce premium content, sponsorship tiers, branded segments, or licensing deals with betting operators to scale revenue while leveraging existing viewership.

Partnership Potential Global distribution in Belgium, Switzerland, Monaco and overseas territories creates cross-border collaboration possibilities with international betting brands, racing events, and content distributors seeking niche horse racing audiences.

Similar companies to EQUIDIA

EQUIDIA Tech Stack

EQUIDIA uses 8 technology products and services including Google AdSense, Amplitude, Hotjar, and more. Explore EQUIDIA's tech stack below.

EQUIDIA's Email Address Formats

EQUIDIA uses at least 1 email format:
EQUIDIA Email FormatsExamplePercentage
First.Last@equidia.frJohn.Doe@equidia.fr
100%

Frequently Asked Questions

What is EQUIDIA's official website and social media links?

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EQUIDIA's official website is equidia.fr and has social profiles on LinkedIn.

How much revenue does EQUIDIA generate?

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As of October 2026, EQUIDIA's annual revenue is estimated to be <$1M.

What is EQUIDIA's SIC code and NAICS code?

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EQUIDIA's SIC code is 4899 - Communications Services, Not Elsewhere Classified and NAICS code is 515 - Broadcasting (except Internet).

How many employees does EQUIDIA have currently?

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As of October 2026, EQUIDIA has approximately 192 employees across 2 continents, including Europe and Africa. Key team members include President: D. M. F. H. D. B. D. B., Head Of Content Digital: J. B. and Head Of Marketing, Communication & Développement | Membre Du Comex: P. B. Explore EQUIDIA's employee directory with LeadIQ.

What industry does EQUIDIA belong to?

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EQUIDIA operates in the Broadcast Media Production and Distribution industry.

What technology does EQUIDIA use?

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EQUIDIA's tech stack includes Google AdSense, Amplitude, Hotjar, iCIMS, Amazon Web Services, Microsoft 365, Choices and Piwik PRO Core.

What is EQUIDIA's email format?

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EQUIDIA's email format typically follows the pattern of First.Last@equidia.fr. Find more EQUIDIA email formats with LeadIQ.
EQUIDIA logo

EQUIDIA

Broadcast Media Production and DistributionÎle-de-France, France51-200 Employees

EQUIDIA is a French television channel dedicated to the world of horse racing, launched in 1999 and based in Colombes, Île-de-France. It broadcasts French and international horse racing events along with programming centered on this domain, including live race coverage and related analysis. With about ten hours of live racing each day, the channel provides a substantial amount of equine sports content for European audiences.

Its distribution includes the PMU retail network and the basic bouquet of all major operators, reaching around 23 million households in metropolitan France and drawing roughly 1.3 million monthly viewers. The channel is also distributed in overseas territories and in Belgium, Switzerland, and Monaco, extending its reach beyond mainland France. Its programming centers on bettors and racing enthusiasts, offering analyses, debriefs, and predictions to support wagering decisions for both experts and casual fans.

Section iconCompany Overview

Website
equidia.fr
SIC Code
4899 - Communications Services, Not Elsewhere Classified
NAICS Code
515 - Broadcasting (except Internet)
Employees
51-200

Section iconFunding & Financials

  • <$1M

    EQUIDIA's revenue is estimated to be in the range of <$1M

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