Experienced Support Leverage ERCO’s 30-year track record and in-house maintenance team of 30 qualified technicians to position after-sales services as a differentiator. Upsell ongoing preventive maintenance contracts, rapid-response service levels, and certified electrical/fluid handling expertise to professional kitchen operators seeking reliability and compliance.

Comprehensive Offering Target mid-sized professional kitchens with ERCO’s end-to-end solution set—from commercial kitchen equipment to installation, maintenance, and ready-to-ship stock. Cross-sell bundled solutions that reduce vendor fragmentation and emphasize speed to install and start-up capabilities in Charente-Maritime, Deux-Sèvres, and Vendée.

Strong Storage Capacity Highlight ERCO’s large storage capacity as a selling point for faster delivery and just-in-time inventory for busy kitchens. Propose inventory management partnerships and exclusive distribution arrangements to minimize downtime for restaurants and catering facilities.

Qualified Expertise Promote the team’s certifications (electrical habilitation and refrigerant handling) to win bids requiring compliance and safety credentials. Position ERCO as a trusted partner for projects with strict regulatory requirements and complex installation needs.

Regional Focus Capitalize on ERCO’s regional presence in three key departments to tailor location-specific campaigns, prompt on-site support, and localized promotions. Develop territory-focused outreach to professional kitchens, hotel/restaurant groups, and contract catering firms seeking reliable regional partners.