Insights

Niche Skate Focus Etnies is a long-standing, skateboarder-owned brand with a global footprint and a history of innovative footwear and apparel. This suggests sales opportunities in specialty skate shops, pro team sponsorships, and limited-edition drops that resonate with skate culture.

Strategic Partnerships Recent partnerships such as Exposure Skate and the addition of notable creative leadership indicate appetite for collaboration and co-branded products. Leverage co-branded collections, influencer-driven campaigns, and cross-promotions to expand reach in action sports communities.

Growth through SLB The launch of the SLB line with a new creative director signals product diversification and premium offerings. Target premium retailers and direct-to-consumer channels with enhanced storytelling, limited runs, and elevated materials to capture higher-margin segments.

Product Innovation A history of pro models and MTB footwear indicates a strong product development pipeline. Identify OEMs or distributors seeking performance footwear or specialty sport footwear lines to complement their existing catalogs, emphasizing protection, comfort, and style notes.

Mid-market Revenue With reported revenue in the lower end of the market and a lean team, there is room for scalable partnerships (distribution, private label, or branded gear) to accelerate growth through expanded product assortments and regional expansion.

etnies Tech Stack

etnies uses 8 technology products and services including Slick, DPD, Judge.me, and more. Explore etnies's tech stack below.

  • Slick
    Javascript Libraries
  • DPD
    Logistics
  • Judge.me
    Online Review Management
  • Shogun
    Page Builders
  • HSTS
    Security
  • Celigo
    Tag Management
  • FedEx
    Transportation And Fleet Management
  • Ruby on Rails
    Web Frameworks

etnies's Email Address Formats

etnies uses at least 1 format(s):
etnies Email FormatsExamplePercentage
Last@etnies.comDoe@etnies.com
38%
First.Last@etnies.comJohn.Doe@etnies.com
31%
First@etnies.comJohn@etnies.com
19%
FLast@etnies.comJDoe@etnies.com
12%

Frequently Asked Questions

What is etnies's official website and social media links?

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etnies's official website is etnies.com and has social profiles on LinkedIn.

How much revenue does etnies generate?

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As of July 2026, etnies's annual revenue is estimated to be $1M - $10M.

What is etnies's SIC code NAICS code?

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etnies's SIC code is 3142 - House Slippers NAICS code is 33992 - Sporting and Athletic Goods Manufacturing.

How many employees does etnies have currently?

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As of July 2026, etnies has approximately 30 employees across 5 continents, including North AmericaEuropeSouth America. Key team members include Director: C. R.Director: M. O.Director: N. B.. Explore etnies's employee directory with LeadIQ.

What industry does etnies belong to?

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etnies operates in the Sporting Goods Manufacturing industry.

What technology does etnies use?

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etnies's tech stack includes SlickDPDJudge.meShogunHSTSCeligoFedExRuby on Rails.

What is etnies's email format?

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etnies's email format typically follows the pattern of Last@etnies.com. Find more etnies email formats with LeadIQ.

When was etnies founded?

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etnies was founded in 1986.
etnies logo

etnies

Sporting Goods ManufacturingCalifornia, United States11-50 Employees

etnies is a small-to-mid-sized global maker of footwear and apparel for action sports, based in Lake Forest, California. Rooted in skateboarding since 1986, the company traces its origins to being skateboarder-owned from the start. It has contributed to skate footwear with early innovations, including a pro-model skate shoe, and continues to pursue designs that emphasize performance, comfort, and protection.

Its products are aimed at riders and enthusiasts who need durable, performance-oriented gear for demanding environments, and the company operates globally in the sporting goods manufacturing sector with strong ties to its skate roots. A notable recent development is the 2024 introduction of the SLB line, with Sal Barbier appointed as creative director.

Section iconCompany Overview

Website
etnies.com
SIC Code
3142 - House Slippers
NAICS Code
33992 - Sporting and Athletic Goods Manufacturing
Founded
1986
Employees
11-50

Section iconFunding & Financials

  • $1M - $10M

    etnies's revenue is estimated to be in the range of $1M - $10M

Section iconFunding & Financials

  • $1M - $10M

    etnies's revenue is estimated to be in the range of $1M - $10M

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