Cybersecurity risk EY Design Studio should position itself as a partner in enhancing resilient digital experiences for EY and its clients, leveraging their user-centered design capabilities to improve secure, intuitive apps and websites in light of recent cyberattack coverage.

Expansion and capabilities Highlight opportunities to upsell design and UX maturity services as EY expands facilities and capabilities in Canada and North America, offering UX research, strategy, and optimization to broaden their digital footprint.

Quantum readiness Capitalize on EY’s reported expansion of in-house quantum computing capabilities by offering design and user research services for quantum-enabled applications and complex analytics platforms that require intuitive UX and clear data storytelling.

Fraud analytics vertical Target EY’s Fraud Analytics Engine initiatives with UX research and service design to ensure the tooling is user-friendly for analysts, auditors, and government partners, reducing adoption risk and improving outcomes.

Enterprise UX leadership Position EY Design Studio as a strategic partner to strengthen internal UX organizations within large enterprises, offering governance, process optimization, and scalable design systems to accelerate time-to-value for clients.