Insights

Wool & NZ Made Opportunity to expand private label or exclusive NZ wool products leveraging their Wool Integrity partnership to create co-branded blankets, home textiles, and seasonal ranges that appeal to Kiwi consumers and rural buyers.

Regional & Rural Reach Farmers Trading Company operates 59 stores in rural and city locations, indicating a strong network that can be tapped for omnichannel campaigns, localized promotions, and in-store events targeting both urban and rural shoppers.

Modern Dept Store As a contemporary department store with frequent product range updates, there is potential for scalable vendor partnerships, limited-time assortments, and seasonal exclusives across home and fashion merchandise.

Tech & ERP Backbone Existing SAP ERP and enterprise tech stack suggest opportunities to pilot integrated marketing, loyalty, and dynamic pricing initiatives that sync with stock levels and seasonal demand.

Growth & Visibility Revenue range and market position point to upsell opportunities in mid-market retail tech, sustainability-driven product lines, and supplier collaborations aligned with Kiwi consumer trends and environmental awareness.

Farmers Trading Company Ltd Tech Stack

Farmers Trading Company Ltd uses 8 technology products and services including Adobe Creative Cloud, CISSP, Microsoft Outlook, and more. Explore Farmers Trading Company Ltd's tech stack below.

  • Adobe Creative Cloud
    Audio, Video, Graphics
  • CISSP
    Certificates
  • Microsoft Outlook
    Email
  • SAP ERP
    Enterprise Resource Planning
  • IBM Tivoli
    IT Infrastructure & Operations Management
  • Element UI
    Javascript Frameworks
  • HTML
    Programming Languages
  • Google Search Console
    Web Analytics

Farmers Trading Company Ltd's Email Address Formats

Farmers Trading Company Ltd uses at least 1 format(s):
Farmers Trading Company Ltd Email FormatsExamplePercentage
First.Last@farmers.co.nzJohn.Doe@farmers.co.nz
99%
First.MiddleLast@farmers.co.nzJohn.MichaelDoe@farmers.co.nz
1%

Frequently Asked Questions

What is Farmers Trading Company Ltd's phone number?

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You can contact Farmers Trading Company Ltd's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Farmers Trading Company Ltd's official website and social media links?

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Farmers Trading Company Ltd's official website is farmers.co.nz and has social profiles on LinkedIn.

How much revenue does Farmers Trading Company Ltd generate?

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As of July 2026, Farmers Trading Company Ltd's annual revenue is estimated to be $10M - $25M.

What is Farmers Trading Company Ltd's SIC code NAICS code?

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Farmers Trading Company Ltd's SIC code is 5621 - Women's Clothing Stores NAICS code is 44-45 - Retail Trade.

How many employees does Farmers Trading Company Ltd have currently?

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As of July 2026, Farmers Trading Company Ltd has approximately 1.4K employees across 4 continents, including OceaniaEuropeAsia. Key team members include Chief Executive Officer: S. D.Chief Financial Officer: M. P.Head Of Supply Chain And Business Improvement: R. R.. Explore Farmers Trading Company Ltd's employee directory with LeadIQ.

What industry does Farmers Trading Company Ltd belong to?

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Farmers Trading Company Ltd operates in the Retail industry.

What technology does Farmers Trading Company Ltd use?

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Farmers Trading Company Ltd's tech stack includes Adobe Creative CloudCISSPMicrosoft OutlookSAP ERPIBM TivoliElement UIHTMLGoogle Search Console.

What is Farmers Trading Company Ltd's email format?

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Farmers Trading Company Ltd's email format typically follows the pattern of First.Last@farmers.co.nz. Find more Farmers Trading Company Ltd email formats with LeadIQ.

When was Farmers Trading Company Ltd founded?

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Farmers Trading Company Ltd was founded in 1909.
Farmers Trading Company Ltd logo

Farmers Trading Company Ltd

RetailAuckland, New Zealand1001-5000 Employees

Farmers Trading Company Ltd is a New Zealand-based retail group operating as a department store chain that offers a broad assortment of contemporary home and fashion merchandise. The business serves customers across rural and city locations, operating 59 stores nationwide and positioning itself as a modern, locally owned option. Headquartered in East Tamaki, Auckland, the company maintains a sizable workforce to support its diversified product ranges that are refreshed to meet evolving consumer needs.

Its market targets everyday shoppers seeking accessible, updated product assortments for the home and wardrobe, with a focus on Kiwi consumers. As a player in the retail sector, it occupies a broad department-store niche that blends value with trend-led offerings. A recent development includes a partnership announced in May 2023 with Woolintegrity to offer blankets made from New Zealand wool.

Section iconCompany Overview

Phone number
SIC Code
5621 - Women's Clothing Stores
NAICS Code
44-45 - Retail Trade
Founded
1909
Employees
1001-5000

Section iconFunding & Financials

  • $10M - $25M

    Farmers Trading Company Ltd's revenue is estimated to be in the range of $10M - $25M

Section iconFunding & Financials

  • $10M - $25M

    Farmers Trading Company Ltd's revenue is estimated to be in the range of $10M - $25M

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