Insights

Premium Organic Offerings Fera Pets’ unique position as the only provider offering USDA Organic Probiotics and Mushroom Immune Support qualifies it as a premium brand. This presents opportunities to target high-end pet store chains, holistic veterinarians, and specialty pet boutiques focused on organic and natural health solutions for discerning pet owners.

Innovative Product Launches Recent launches of products like Dental Support, Goat Milk Toppers, and Gut-Health Supplements indicate an active pipeline of new, targeted formulations. Leveraging these innovations to promote tailored solutions can attract pet owners seeking specific health benefits, creating opportunities for cross-selling and premium upselling.

Holistic & Vet-Formulated Positioning Fera Pets’ emphasis on veterinarian-formulated, holistic ingredients appeals to pet owners invested in natural health approaches. This positioning is well-suited for collaborations with holistic veterinary clinics and health-conscious pet communities, opening doors for specialty distribution channels.

Growing Market Segment With revenue estimates between 10 to 25 million and recent industry acquisitions, Fera Pets is positioned within a growing premium pet supplement market. Targeting premium pet retailers and online pet health platforms can help expand their distribution footprint and capitalize on increasing consumer demand for quality supplements.

Tech-Driven Engagement Utilizing advanced e-commerce and marketing tools like Shopify, Klaviyo, and Social Snowball positions Fera Pets for personalized marketing campaigns. This allows for targeted outreach to health-conscious pet owners, pet specialty stores, and veterinarians, creating more sales opportunities through tailored messaging and customer retention strategies.

Fera Pets Tech Stack

Fera Pets uses 8 technology products and services including Social Snowball, RSS, DataDome, and more. Explore Fera Pets's tech stack below.

  • Social Snowball
    Affiliate Advertising Networks
  • RSS
    Content Management System
  • DataDome
    DDoS And Bot Protection
  • Shopify
    E-commerce
  • React Router
    Javascript Frameworks
  • Preact
    Javascript Libraries
  • jQuery
    Javascript Libraries
  • Klaviyo
    Marketing Automation

Fera Pets's Email Address Formats

Fera Pets uses at least 2 format(s):
Fera Pets Email FormatsExamplePercentage
First@ferapetorganics.comJohn@ferapetorganics.com
88%
First.Last@ferapetorganics.comJohn.Doe@ferapetorganics.com
12%

Frequently Asked Questions

Where is Fera Pets's headquarters located?

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Fera Pets's main headquarters is located at 330 N Brand Blvd, 1080 Glendale, California 91203, US. The company has employees across 1 continents, including North America.

What is Fera Pets's official website and social media links?

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Fera Pets's official website is ferapets.com and has social profiles on LinkedIn.

What is Fera Pets's NAICS code?

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Fera Pets's NAICS code is 31-33 - Manufacturing.

How many employees does Fera Pets have currently?

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As of October 2025, Fera Pets has approximately 14 employees across 1 continents, including North America. Key team members include Vice Chairman Of The Board: T. B. K.Marketing Designer: D. K. N.. Explore Fera Pets's employee directory with LeadIQ.

What industry does Fera Pets belong to?

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Fera Pets operates in the Manufacturing industry.

What technology does Fera Pets use?

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Fera Pets's tech stack includes Social SnowballRSSDataDomeShopifyReact RouterPreactjQueryKlaviyo.

What is Fera Pets's email format?

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Fera Pets's email format typically follows the pattern of First@ferapetorganics.com. Find more Fera Pets email formats with LeadIQ.

When was Fera Pets founded?

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Fera Pets was founded in 2017.

Fera Pets

ManufacturingUnited States11-50 Employees

As a veterinarian, pet acupuncturist, and pet owner, Dr. Michelle Dulake co-founded Fera Pets, a pet supplement brand that creates effective, clean, and delicious supplements for dogs and cats by using natural and holistic ingredients necessary for each body system. 
Each supplement is custom formulated by veterinarian Dr. Michelle Dulake and made in the USA in FDA-registered GMP compliant facilities with high quality natural ingredients with the correct dosing. We are NASC certified and each batch is third party tested for purity and potency.
We have the only USDA Organic Probiotics + Prebiotics on the market, along with our USDA Organic Mushroom Immune Support, which makes us one of a kind. We have the highest amount of active ingredients in each product. We are the perfect blend of eastern and western ingredients for all your customers who are looking for a holistic and organic approach for their pet. 
We created Fera Pets to provide effective supplements to improve your pet's health and quality of life. There is no greater joy than when we receive positive feedback regarding your pet's health, whether it be a shinier coat, solid poops, more energy, increased mobility, you name it. We are here for you.

Section iconCompany Overview

Headquarters
330 N Brand Blvd, 1080 Glendale, California 91203, US
NAICS Code
31-33 - Manufacturing
Founded
2017
Employees
11-50

Section iconFunding & Financials

  • $10M$25M

    Fera Pets's revenue is estimated to be in the range of $10M$25M

Section iconFunding & Financials

  • $10M$25M

    Fera Pets's revenue is estimated to be in the range of $10M$25M

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