Insights

Strategic Partnerships Fitness First Australia has a history of forming strategic partnerships with companies like Zavolt and Clean Health Group, showcasing a willingness to collaborate and integrate innovative solutions into their fitness services. Leveraging on these partnerships can open doors for introducing complementary products or services to their customer base.

Enhanced Membership Experience Through initiatives like 'Fitness Keeper' offering free gym access for job loss scenarios, Fitness First demonstrates a customer-centric approach, focused on supporting members during challenging times. Positioning personalized solutions tailored to member needs can foster loyalty and increase retention rates.

Expansion and Growth With recent partnerships like the one with Lendlease to open new sites, Fitness First shows a commitment to expansion and growth. Identifying locations with high foot traffic or proximity to residential areas for potential new gym facilities can fuel business growth and attract a broader customer base.

Technology Integration Embracing technologies like smart fingerprint door access systems indicates Fitness First's readiness to adopt cutting-edge solutions for enhancing customer experience and operational efficiency. Offering tech-savvy fitness solutions can attract a tech-oriented customer segment seeking modern gym experiences.

Competitive Positioning Compared to similar fitness chains in Australia, Fitness First stands out with a revenue range of $100M - 1B. Leveraging this financial strength to enhance marketing strategies and offer exclusive membership benefits can help differentiate the brand in a competitive market landscape.

Similar companies to Fitness First Australia

Fitness First Australia Tech Stack

Fitness First Australia uses 8 technology products and services including Optimizely, Microsoft Advertising, Backbone.js, and more. Explore Fitness First Australia's tech stack below.

Optimizely
A/B Testing
Microsoft Advertising
Advertising
Backbone.js
Javascript Frameworks
Underscore.js
Javascript Libraries
Rokt
Personalization
HSTS
Security
Google Tag Manager
Tag Management
YouTube
Video Players

Media & News

Fitness First Australia's Email Address Formats

Fitness First Australia uses at least 1 format(s):

Fitness First Australia Email Formats	Example	Percentage
FirstLast@fitnessfirst.com.au	JohnDoe@fitnessfirst.com.au	85%
FirLast@fitnessfirst.com.au	JohDoe@fitnessfirst.com.au	7%
First.Last@fitnessfirst.com.au	John.Doe@fitnessfirst.com.au	5%
FirstLas@fitnessfirst.com.au	JohnDoe@fitnessfirst.com.au	3%

Frequently Asked Questions

Where is Fitness First Australia's headquarters located?

Fitness First Australia's main headquarters is located at 55 Grafton Street Bondi Junction, NSW 2027 AU. The company has employees across 6 continents, including OceaniaEuropeAsia.

What is Fitness First Australia's official website and social media links?

Fitness First Australia's official website is fitnessfirst.com.au and has social profiles on LinkedIn.

How much revenue does Fitness First Australia generate?

As of October 2024, Fitness First Australia's annual revenue reached $750M.

What is Fitness First Australia's NAICS code?

Fitness First Australia's NAICS code is 71394 - Fitness and Recreational Sports Centers.

How many employees does Fitness First Australia have currently?

As of October 2024, Fitness First Australia has approximately 2.5K employees across 6 continents, including OceaniaEuropeAsia. Key team members include Chief Executive Officer: J. G. B.Chief Executive Officer - Personal Trainer: P. K.Chief Operating Officer: A. D.. Explore Fitness First Australia's employee directory with LeadIQ.

What industry does Fitness First Australia belong to?

Fitness First Australia operates in the Wellness and Fitness Services industry.

What technology does Fitness First Australia use?

Fitness First Australia's tech stack includes OptimizelyMicrosoft AdvertisingBackbone.jsUnderscore.jsRoktHSTSGoogle Tag ManagerYouTube.

What is Fitness First Australia's email format?

Fitness First Australia's email format typically follows the pattern of . Find more Fitness First Australia email formats with LeadIQ.

When was Fitness First Australia founded?

Fitness First Australia was founded in 1993.

Fitness First Australia

Wellness and Fitness ServicesNew South Wales, Australia1001-5000 Employees

Fitness First believes that fitness inspires people to go further in life. It’s pretty simple, really. When your body and mind are in shape, you gain the energy and drive to get more out of life.

Fitness takes work, dedication, guidance and courage. Working in fitness is more than a paying job, it’s a choice to give people the opportunity to lead a fearless and extraordinary life.

Whatever capacity they work in, Fitness First employees use their expertise, passion, personality, attitude, energy and drive to make a tangible difference in people’s lives. As one of Australia’s most celebrated employers, Fitness First is on a mission to discover, nurture and celebrate its employees.

They are building a rewarding career while doing what they love because when you love what you do it shows.