Cloud migration opportunities FIT specializes in migrating client workloads to the Cloud and offers cloud hosting and remote MSP services across North America, presenting a strong opportunity to upsell migrations for SMBs in professional services and government sectors.

Security and compliance With a focus on cyber security solutions and 24/7/365 live support, there is potential to engage prospects seeking enhanced security postures, ransomware resilience, and regulatory compliance for law firms, CPA firms, nonprofits, and government entities.

Co-managed IT growth Their co-management model and virtual CIO services address SMBs needing strategic IT planning, cost efficiency, and digital transformation guidance, presenting a pathway to expand services into governance, risk, and IT roadmap engagements.

Virtual workforce strength Being a 100% virtual company since 2016 and sourcing talent across North America enables scalable support for geographically dispersed clients and potential expansion of managed services into new regions or sectors.

Strategic outreach avenues Recent executive engagement at industry events and prominent use of marketing tech stacks (HubSpot, LinkedIn Ads, etc.) indicate readiness for targeted ABM campaigns focused on SMB professional services, state/local government, and non-profits.