Geographic Expansion Frankie & Jo's is actively expanding its physical presence with new locations in California and California-based regions like Larkspur, indicating a growth strategy that can be leveraged to upsell distribution partnerships and wholesale opportunities within new markets.

Product Innovation The company's focus on developing unique, plant-based flavors through collaborations like Miyoko’s Butter Toffee & Chocolate highlights an openness to innovative product development, creating opportunities to collaborate on new flavor lines or exclusive products for retail and specialty channels.

National Shipping Growth With the launch of nationwide shipping for their vegan ice cream, Frankie & Jo’s is expanding its reach beyond local stores, presenting sales prospects in online retail, subscription services, and expanding distribution channels nationally.

Sustainable Focus Their emphasis on sourcing local ingredients and employing sustainable practices, combined with leadership dedicated to environmental goals, appeals to eco-conscious consumers and retail partners interested in environmentally responsible products.

Market Positioning As a plant-based, high-standard artisanal ice cream brand with a relatively small but growing revenue base, Frankie & Jo’s is positioned as a premium product in the vegan segment, suitable for targeting specialty health food stores, upscale grocers, and vegan/green retail outlets.