Insights

Data Management Expertise Franklin's nearly a century of experience in managing data for direct mail marketing presents a strong opportunity to offer innovative data-driven solutions and integrations that enhance their current capabilities and streamline client campaigns.

Technology Adoption Utilizing advanced tech stacks such as Amazon Web Services, Microsoft Azure, and XMPie indicates Franklin's openness to cloud-based and cutting-edge marketing technologies, making them a prime candidate for partnerships in digital transformation and automation tools.

Sustainability Focus Franklin's ongoing commitment to quality and continuous improvement suggests potential receptiveness to sustainable marketing practices and eco-friendly print solutions that align with their integrity principles and client expectations.

Growth in Organizational Solutions Recent launches of leadership and productivity frameworks by FranklinCovey signal a strategic expansion into organizational performance and employee engagement markets, providing opportunities for cross-promotion of services and joint offerings to corporate clients.

Financial and Market Position Although Franklin's revenue ranges from 10 to 50 million, its strategic pivot to a subscription-first, data-driven ecosystem positions it for long-term growth, making it an attractive partner or client for technology providers and service vendors aiming to scale with dynamic, resilient companies.

Franklin Tech Stack

Franklin uses 8 technology products and services including Amazon Web Services, XMPie, Microsoft SQL Server, and more. Explore Franklin's tech stack below.

  • Amazon Web Services
    Cloud Hosting
  • XMPie
    Customer Communication Management
  • Microsoft SQL Server
    Database
  • git
    Development
  • Microsoft Excel
    Editors
  • React
    Javascript Frameworks
  • Microsoft Azure
    Platform As A Service
  • Nginx
    Web Servers

Media & News

Franklin's Email Address Formats

Franklin uses at least 1 format(s):
Franklin Email FormatsExamplePercentage
FLast@gofranklingo.comJDoe@gofranklingo.com
44%
First@gofranklingo.comJohn@gofranklingo.com
12%
FLast@gofranklingo.comJDoe@gofranklingo.com
44%

Frequently Asked Questions

Where is Franklin's headquarters located?

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Franklin's main headquarters is located at 1391 Highland Rd, Baton Rouge, LA 70802, US. The company has employees across 6 continents, including North AmericaAsiaEurope.

What is Franklin's stock symbol?

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Franklin is a publicly traded company; the company's stock symbol is FC.

What is Franklin's official website and social media links?

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Franklin's official website is gofranklingo.com and has social profiles on LinkedIn.

How much revenue does Franklin generate?

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As of October 2025, Franklin's annual revenue is estimated to be $15M.

What is Franklin's SIC code NAICS code?

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Franklin's SIC code is 8742 - Management Consulting Services NAICS code is 541613 - Marketing Consulting Services.

How many employees does Franklin have currently?

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As of October 2025, Franklin has approximately 193 employees across 6 continents, including North AmericaAsiaEurope. Key team members include Chief Executive Officer: J. C.Vice President Of Sales And Marketing: M. H.Vice President Of Public Relations: E. H.. Explore Franklin's employee directory with LeadIQ.

What industry does Franklin belong to?

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Franklin operates in the Advertising Services industry.

What technology does Franklin use?

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Franklin's tech stack includes Amazon Web ServicesXMPieMicrosoft SQL ServergitMicrosoft ExcelReactMicrosoft AzureNginx.

What is Franklin's email format?

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Franklin's email format typically follows the pattern of FLast@gofranklingo.com. Find more Franklin email formats with LeadIQ.

When was Franklin founded?

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Franklin was founded in 1922.
Franklin

Franklin

Advertising ServicesUnited States51-200 Employees

At Franklin, we've fine-tuned data for nearly a century. Today, we excel at managing data, printing, and perfecting shipping strategies for direct mail marketers in many industries. Although our customers tell us we're great at what we do, it's our commitment to getting better every day that keeps us growing.

Franklin evolved into the leading provider of Data Empowered Direct Marketing through the concerted efforts of our founders, managers and dedicated staff over many decades. Today, we're proud of the principles our founders imbued in Franklin, and we continue to value ingenuity and integrity in our daily work.

We specialize in direct mail, including data management, programming, variable data personalization, printing (digital, offset, jet, and web), lettershop, complete mail services and postal processing.  For more than 95 years, Franklin has pressed forward in a mission to print and mail jobs with an authentic, honest, continuous commitment to quality. Today, we’ve evolved as a leading provider of data-empowered direct marketing.

Section iconCompany Overview

Headquarters
1391 Highland Rd, Baton Rouge, LA 70802, US
SIC Code
8742 - Management Consulting Services
Stock Symbol
FC
NAICS Code
541613 - Marketing Consulting Services
Founded
1922
Employees
51-200

Section iconFunding & Financials

  • $10M$50M

    Franklin's revenue is estimated to be in the range of $10M$50M

Section iconFunding & Financials

  • $10M$50M

    Franklin's revenue is estimated to be in the range of $10M$50M

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