Broad floral catalog FreshBlooms leverages a parent company with 50+ years of floral importing and distribution, enabling a uniquely broad selection of flowers, botanicals, and floral hard goods to appeal to mass market retailers and increase cross-sell opportunities.

Retail partnerships By aligning with progressive retailers, FreshBlooms aims to create profitable products and programs to help customer-partners grow floral sales, signaling strong collaborative sales opportunities and co‑branding potential.

Seasonal kits Recent activity includes launching Christmas DIY kits with high demand, indicating a readiness to drive seasonal bundles and kit-based upsells to mass market channels.

Solid mid‑market fit With 11-50 employees and revenue in the 10–25 million range, FreshBlooms sits among similar mid‑market floral distributors, suggesting scalable outreach to mid‑size retailers and regional chains seeking dependable supply partners.

Digital enablement Tech stack includes WordPress, SendGrid, and Cloudflare, signaling a capability to execute digital marketing campaigns, transactional emails, and efficient ecomm support to drive online orders and marketing programs for retailers.