Sustainability leadership Gerber’s eco-friendly, high-efficiency plumbing products and WaterSense partnership provide a strong sustainability credential for green building projects and procurement programs targeting resource conservation.

ADA and accessibility Recent ADA-focused launches, including the Octette 8-function handshower and SteadyStyle Accented Round ADA Grab Bar/Slide Bar Kit, align with demand for accessible fixtures in hospitality, multifamily, and public spaces, creating spec and upsell opportunities for accessibility buyers.

Product innovation A steady product development cadence with items like the Maxwell toilet-in-a-box and transitional-style floor mount bathtub filler signals ability to differentiate in bids with latest features and turnkey installation.

Hospitality and multifamily A strong focus on professional-grade fixtures and turnkey solutions supports targeting hospitality and multifamily projects where procurement efficiency and reliability are key decision drivers.

Channel advantage Solely selling through plumbing professionals with best-in-class service positions Gerber to win spec-driven opportunities, strengthen distributor partnerships, and accelerate bids through trusted installers.