Giesken Outdoor Advertising (GOA)
Advertising ServicesOhio, United States2-10 Employees
GOA is a small outdoor advertising services company based in Ottawa, Ohio, with nearly two decades in the business. Founder Tom Giesken previously worked for Root Outdoor Advertising and Lamar Advertising, where he managed a territory with about 900 billboards across roughly 20 counties and handled permits and lease agreements with property owners and government officials before incorporating the business in 2000. The firm expanded its footprint to four states—Ohio, Michigan, Kentucky, and Indiana—rising from zero to about 150 billboard faces, and it divested approximately 135 billboards to Key-Ads in 2005, while continuing to operate owned signs in Dearborn, Michigan. GOA maintains ties with local communities and civic organizations. In 2019, GOA began using drone-generated footage to capture short clips of its billboards for embedding on its site, reflecting an enhanced approach to presenting its assets.