Cloud Connectivity Global Capacity operates One Marketplace, a unified connectivity as a service platform that enables enterprises to connect to cloud destinations with broad reach. Sales opportunity: target IT leaders driving cloud initiatives who want a single procurement point for WAN and cloud access.

SD-WAN Value The company has a history of SD-WAN partnerships and MPLS VPN offerings, signaling the ability to sell managed SD-WAN alongside traditional networks. Sales angle: pursue mid-market firms needing hybrid WAN with cloud‑first routing and simplified management through a bundled SD‑WAN plus cloud connectivity solution.

Backup Redundancy The addition of wireless connectivity to One Marketplace highlights a focus on redundancy and business continuity. Sales target: enterprises with uptime requirements; propose wireless backup as a complement to primary links within a resilient connectivity bundle.

Mid-market Focus With a mid-market profile and customers including enterprises, cloud providers, network carriers, and MSPs, there are strong opportunities to sell to mid-sized organizations and build channel partnerships with MSPs and cloud providers to leverage One Marketplace for unified WAN and cloud access.

Growth & Partners Historical acquisition by GTT signals scalability and appeal to large telecoms. Sales strategy: explore co-sell and channel opportunities with GTT’s enterprise base or partner ecosystems to expand reach and cross-sell One Marketplace offerings.