Home energy optimization Target homeowners and small commercial clients with bundled offerings that combine free home energy audits, foam insulation, and solar projects to maximize energy savings and capture faster ROI.

Strategic partnerships Leverage existing relationships with SunPower, Lennox, Trane and other partners to cross-sell premium solar, HVAC and smart home solutions into installed base, while co-marketing to increase lead flow.

Revenue growth signals Position the company as a mid-market energy efficiency provider with proven revenue and an expanding product suite, targeting budget-conscious businesses seeking long-term operating expense reductions.

Digital engagement Enhance digital marketing and lead nurturing using the current tech stack (WordPress, Pardot, Google Analytics) to convert site visitors and audit inquiries into booked assessments and solar installations.

Executive alignment Engage the leadership team, including the executive vice president of sales, Emmitt Summers, to accelerate enterprise deals, prioritize high-margin solutions, and shorten the sales cycle through focused outreach.