Insights

Market leadership GoFan is the leading digital ticketing and event management system for schools, serving over 500,000 events annually and partnering with 40 state associations, indicating strong market momentum and potential upsell opportunities with partner organizations and districts seeking scalable ticketing solutions.

School-focused ecosystem As part of PlayOn! Sports and NFHS Network, GoFan penetrates a broad network of 10,000+ schools with digital ticketing and streaming, presenting cross-sell potential for complementary services such as streaming, analytics, and revenue optimization across athletics, arts, and events.

Expansion-ready tech Active use of modern analytics and marketing tech stacks (Adobe Analytics, Qlik, Segment, Pardot, Airflow) suggests opportunities to offer enhanced data-driven insights, personalized marketing automations, and integration enhancements for school districts and associations.

Financial growth signals Revenue in the low to mid tens of millions range with rapid leadership changes and recent CFO appointment, plus publicized growth milestones (Inc. 5000 recognition) indicate momentum that could support upsell of premium platforms, enterprise features, or long-term contracts with districts and organizations.

Strategic partnerships Recent news around platform expansion on connected TV via Accedo and investments from global peers (KKR) highlight a favorable funding and partnerships landscape, suggesting sales angles centered on multi-channel distribution, media rights, and scalable streaming integrations for school events.

Similar companies to GoFan

GoFan Tech Stack

GoFan uses 8 technology products and services including Adobe Analytics, Qlik, Apache Airflow, and more. Explore GoFan's tech stack below.

Media & News

GoFan's Email Address Formats

GoFan uses at least 4 email formats:
GoFan Email FormatsExamplePercentage
FLast@gofan.coJDoe@gofan.co
84%
First.Last@gofan.coJohn.Doe@gofan.co
16%
First.Last@playonsports.comJohn.Doe@playonsports.com
99%
Last.F@playonsports.comDoe.J@playonsports.com
1%

Frequently Asked Questions

What is GoFan's official website and social media links?

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GoFan's official website is playonsports.com and has social profiles on LinkedIn and Crunchbase.

How much revenue does GoFan generate?

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As of October 2026, GoFan's annual revenue is estimated to be $10M - $25M.

What is GoFan's NAICS code?

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GoFan's NAICS code is 5112 - Software Publishers.

How many employees does GoFan have currently?

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As of October 2026, GoFan has approximately 21 employees across 2 continents, including North America and Africa. Key team members include Strategic Account Manager: J. T., Manager: J. T. and Consultant: B. M. Explore GoFan's employee directory with LeadIQ.

What industry does GoFan belong to?

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GoFan operates in the Software Development industry.

What technology does GoFan use?

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GoFan's tech stack includes Adobe Analytics, Qlik, Apache Airflow, Segment, Pardot, Smartsheet, Paylocity and Bitbucket.

What is GoFan's email format?

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GoFan's email format typically follows the pattern of FLast@gofan.co. Find more GoFan email formats with LeadIQ.
GoFan logo

GoFan

Software DevelopmentGeorgia, United States11-50 Employees

GoFan provides digital ticketing and event management for schools, handling more than 500,000 events annually. The platform serves athletics, performing arts, dances, camps, and other student activities and is the official partner of 40 state associations. As part of PlayOn! Sports, it sits within a broader high school media and technology portfolio that also includes streaming services and the NFHS Network. Millions of fans nationwide use the GoFan system to discover and attend events. 

Based in Alpharetta, Georgia, GoFan operates as a mid-sized software provider focused on the K-12 market. The company was founded in 2001 and joined PlayOn! Sports through a merger in 2022.

Section iconCompany Overview

NAICS Code
5112 - Software Publishers
Employees
11-50

Section iconFunding & Financials

  • $10M - $25M

    GoFan's revenue is estimated to be in the range of $10M - $25M

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