Insights

Market leadership GoFan dominates digital ticketing and event management for schools, handling over 500,000 events annually and serving millions of fans nationwide, indicating a strong cross-sell opportunity to expand into additional school activities beyond athletics.

Strategic partnerships As the official partner of 40 state associations and part of PlayOn! Sports, there is a clear path to upsell integrated solutions (ticketing, streaming, and event management) to more associations, districts, and venues seeking cohesive ecosystems.

Growth signals Recent recognition on the Inc. 5000 list and the opening of new international locations signal scale-up potential; leverage these milestones to position GoFan for larger district-wide deployments and national expansion deals.

Financial trajectory With estimated revenue in the 10 to 25 million range and active fundraising/ownership movements within PlayOn! Sports, there is room to present value-based ROI case studies, pricing efficiencies, and tailored bundles for growing school programs.

Leadership edge New executive hires in Chief Product Officer and Chief Financial Officer roles suggest a focus on product enhancements and financial discipline; target conversations around product roadmaps, analytics, and enhanced monetization features to drive adoption and retention.

Similar companies to GoFan

GoFan Tech Stack

GoFan uses 8 technology products and services including Adobe Analytics, Qlik, Apache Airflow, and more. Explore GoFan's tech stack below.

Media & News

GoFan's Email Address Formats

GoFan uses at least 4 email formats:
GoFan Email FormatsExamplePercentage
FLast@gofan.coJDoe@gofan.co
84%
First.Last@gofan.coJohn.Doe@gofan.co
16%
First.Last@playonsports.comJohn.Doe@playonsports.com
99%
Last.F@playonsports.comDoe.J@playonsports.com
1%

Frequently Asked Questions

What is GoFan's official website and social media links?

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GoFan's official website is playonsports.com and has social profiles on LinkedIn and Crunchbase.

How much revenue does GoFan generate?

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As of August 2026, GoFan's annual revenue is estimated to be $10M - $25M.

What is GoFan's NAICS code?

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GoFan's NAICS code is 5112 - Software Publishers.

How many employees does GoFan have currently?

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As of August 2026, GoFan has approximately 21 employees across 2 continents, including North America and Africa. Key team members include Strategic Account Manager: J. T., Manager: J. T. and Consultant: B. M. Explore GoFan's employee directory with LeadIQ.

What industry does GoFan belong to?

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GoFan operates in the Software Development industry.

What technology does GoFan use?

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GoFan's tech stack includes Adobe Analytics, Qlik, Apache Airflow, Segment, Pardot, Smartsheet, Paylocity and Bitbucket.

What is GoFan's email format?

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GoFan's email format typically follows the pattern of FLast@gofan.co. Find more GoFan email formats with LeadIQ.
GoFan logo

GoFan

Software DevelopmentGeorgia, United States11-50 Employees

GoFan provides digital ticketing and event management for schools, handling more than 500,000 events annually. The platform serves athletics, performing arts, dances, camps, and other student activities and is the official partner of 40 state associations. As part of PlayOn! Sports, it sits within a broader high school media and technology portfolio that also includes streaming services and the NFHS Network. Millions of fans nationwide use the GoFan system to discover and attend events. 

Based in Alpharetta, Georgia, GoFan operates as a mid-sized software provider focused on the K-12 market. The company was founded in 2001 and joined PlayOn! Sports through a merger in 2022.

Section iconCompany Overview

NAICS Code
5112 - Software Publishers
Employees
11-50

Section iconFunding & Financials

  • $10M - $25M

    GoFan's revenue is estimated to be in the range of $10M - $25M

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