Good Run Research & Recreation

Market ResearchVirginia, United States11-50 Employees

We are Good Run Research & Recreation, and we’re about to rock your research world. 

We deliver creative, custom, qualitative solutions. Getting to know the people inside your consumers is our passion, and we’re seriously GOOD at translating what they say, do, think, and feel into actionable insight. Running strong since 2010.

Whether you’re trying to gauge receptivity to a new product idea or brand message or you’re looking to tackle a business challenge, we’re GOOD at digging deep to understand what your consumers want, need and will respond to. We help new brands carve out a meaningful marketplace foothold and established brands identify new ways & targets to retain relevance. 

Everything we do is customized to your project objectives and specs, and we’ve got a big bag of traditional and unconventional methodologies to draw from.

Looking for consumer insights? We design research to help you uncover things like:

- Who your biggest brand fans are or could be, what they value and what they spark to
- Shopping and behavioral habits, hopes, perceptions and disruptions
- Category pleasure and pain points to prioritize brand needs and wants
- How to engage your consumer with the right message in the right place at the right time


Although our official company birthdate is in 2010, we’ve got over 40 years of experience with consumer research. We are passionate about translating what people need, do, think, want and feel into actionable business insights. Check out our website, find out more, then drop us a line and we can talk about the best way to find the answers your business needs.

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