Insights

Celebrity Endorsement New Balance recently hired Jeremie Frimpong, a popular figure, presenting an opportunity to leverage his influence for targeted marketing campaigns and product endorsements.

Sports Events Sponsorship New Balance's strong presence at events like the MCLA National Championships and the Australian Open provides a prime platform for sponsorship deals, brand visibility, and collaborations with sports organizations.

Skateboarding Culture Partnership Collaborating with Danish homeware label Niko June to create a custom-build skatepark presents a unique avenue to tap into the skateboarding community, offering exclusive product lines and engagement opportunities.

Product Expansion The launch of the 1906A 'Navy/Vintage Indigo' sneaker showcases New Balance's commitment to innovation. This new product line offers a chance to target consumers looking for trendy yet performance-focused footwear.

Retailer Partnership Partnering with Sun & Sand Sports (SSS) to unveil an exclusive collection signals a strategic move to expand distribution channels and capture new markets through a trusted sports retailer.

New Balance Tech Stack

New Balance uses 8 technology products and services including Oracle EPM Cloud, Infor ERP, Atlassian Jira, and more. Explore New Balance's tech stack below.

  • Oracle EPM Cloud
    Corporate Performance Management
  • Infor ERP
    Enterprise Resource Planning
  • Atlassian Jira
    Issue Trackers
  • React
    Javascript Frameworks
  • MacOS
    Operating Systems & Computing Languages
  • FedEx
    Transportation And Fleet Management
  • Bootstrap
    UI Frameworks
  • Adobe Creative Suite
    Visualisation Software

Media & News

New Balance's Email Address Formats

New Balance uses at least 1 format(s):
New Balance Email FormatsExamplePercentage
First.Last@newbalance.comJohn.Doe@newbalance.com
87%
FirstLast@newbalance.comJohnDoe@newbalance.com
8%
FiLast@newbalance.comJoDoe@newbalance.com
3%
Last.First@newbalance.comDoe.John@newbalance.com
2%

Frequently Asked Questions

Where is New Balance's headquarters located?

Minus sign iconPlus sign icon
New Balance's main headquarters is located at 100 Guest St Brighton Landing Brighton, MA 02135-2088 US. The company has employees across 6 continents, including North AmericaEuropeAsia.

What is New Balance's phone number?

Minus sign iconPlus sign icon
You can contact New Balance's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is New Balance's official website and social media links?

Minus sign iconPlus sign icon
New Balance's official website is newbalance.com and has social profiles on LinkedIn.

How much revenue does New Balance generate?

Minus sign iconPlus sign icon
As of January 2025, New Balance's annual revenue reached $501B.

What is New Balance's SIC code?

Minus sign iconPlus sign icon
New Balance's SIC code is 5661 - Shoe Stores.

How many employees does New Balance have currently?

Minus sign iconPlus sign icon
As of January 2025, New Balance has approximately 9.1K employees across 6 continents, including North AmericaEuropeAsia. Key team members include Chief Executive Officer And Cofounder: D. C.Chief Executive Officer: D. M.CFO, China: R. X.. Explore New Balance's employee directory with LeadIQ.

What industry does New Balance belong to?

Minus sign iconPlus sign icon
New Balance operates in the Retail industry.

What technology does New Balance use?

Minus sign iconPlus sign icon
New Balance's tech stack includes Oracle EPM CloudInfor ERPAtlassian JiraReactMacOSFedExBootstrapAdobe Creative Suite.

What is New Balance's email format?

Minus sign iconPlus sign icon
New Balance's email format typically follows the pattern of . Find more New Balance email formats with LeadIQ.

When was New Balance founded?

Minus sign iconPlus sign icon
New Balance was founded in 1906.
New Balance

New Balance

RetailMassachusetts, United States5001-10000 Employees

In 1906, New Balance began as a humble one-man operation founded on the belief that “we were born to move,” and has since grown into an international corporation, selling footwear and apparel in over 120 countries and employing over 8,000 associates worldwide. Our mission has always been to support the performance of athletes, and with an unparalleled focus on quality and craftsmanship, we’ve come to set the standard for comfort and fit in an industry all too often driven by hype. 

We’re incredibly proud of our history and how far we’ve come, but companies don’t thrive for over a century by being content. 

Whether it’s setting a new style trend, retooling our manufacturing process, or building a new state-of-the-art headquarters, we pursue innovation with a spirit of fearless independence. As the only privately held major footwear company in the world, we’re free to do things our way, pushing limits and testing boundaries as we continually reimagine what could be. After all, the status quo isn’t static.

But doing things our way wouldn’t mean much if we weren’t also doing them the right way. We invest in our associates as they invest in us, and as we move forward, we make a point of giving back, supporting communities around us through ambitious philanthropic efforts and involvement programs. We are a company that cares, and our culture is one of integrity and teamwork where together we become greater than the sum of our parts.

Section iconCompany Overview

Headquarters
100 Guest St Brighton Landing Brighton, MA 02135-2088 US
Phone number
SIC Code
5661 - Shoe Stores
Founded
1906
Employees
5001-10000

Section iconFunding & Financials

  • $1B

    New Balance's revenue is in the range of $1B

Section iconFunding & Financials

  • $1B

    New Balance's revenue is in the range of $1B

Ready to create more pipeline?

Get a demo and discover why thousands of SDR and Sales teams trust
LeadIQ to help them build pipeline confidently.

© LeadIQ, Inc. All rights reserved.