Innovative Technology Goodrich Products is at the forefront of integrating advanced, patented footwear technologies such as activity recognition, vitals monitoring, and safety alerts, creating opportunities to target customers seeking smart, health-conscious, and safety-enhancing footwear solutions.

Brand Collaborations Existing partnerships with high-profile brands like Pokémon demonstrate the company's capacity for strategic collaborations, suggesting potential for expanding brand alliances to boost product appeal and market reach.

Growing International Presence With ambitions to become a major international retailer within five years and a growing media presence, there is a market opportunity to support their expansion through multi-channel marketing and global distribution partnerships.

Niche Market Focus Specializing in technology-centric footwear tailored to diverse needs such as safety, health, and special activities positions the company to target niche segments like healthcare, outdoor enthusiasts, and tech-savvy consumers.

Funding and Revenue Growth While currently generating between $1M and $10M in revenue with modest funding of $400K, there is significant potential for scaling through strategic investments, partnerships, and expanding their product lines to larger customer bases.