Strategic Platform Merge The Gravy and Unacast merger creates a unified location intelligence platform powered by ML and privacy friendly data. This enables selling end to end mobility analytics to advertisers, retailers, and real estate developers as a single partner. Leverage cross sell opportunities with Gravy existing clients and expand Unacast offerings across new verticals.

Privacy First Advantage Privacy first data approach helps navigate regulatory and consent challenges, a strong differentiator for brands that require compliant measurement and attribution. Use this to win mid and large advertisers who must demonstrate privacy compliance and data governance.

Growth Through Partnerships Historical partnerships and ecosystem ties, such as SafeGraph, illustrate a network approach that can drive bundled offerings and co selling opportunities. Propose joint data packs or combined analytics services to expand addressable markets.

Expanded Use Cases Clear use cases in retail foot traffic, real estate insights, and urban mobility can guide decision makers in property developers, shopping centers, and advertisers seeking optimized ad spend and site selection.

Financial Momentum Visible product expansion and funding momentum suggest a scalable growth trajectory. Target growth minded brands and agencies looking for a multi market location intelligence solution that improves ROAS.