Insights

Expanding Market Presence With nearly 200 retail stores and 3,500 points of sale across Mexico in department stores, sports retailers, and hypermarkets, Grupo Charly demonstrates a strong distribution network that offers multiple opportunities for expanding product lines and increasing brand visibility within existing retail channels.

Strategic Licensing The licensing agreement with Skechers allows Grupo Charly to distribute a globally recognized footwear brand, opening avenues for cross-promotional campaigns, co-branded products, and expanded categories in casual and athletic footwear targeting diverse customer segments.

Sports Market Engagement Since launching Charly Fútbol in 2014, the company has established a significant presence in the sports footwear segment, especially soccer—an area with ongoing growth potential driven by sponsorships, sports marketing, and team collaborations that can be leveraged for upselling and exclusive offerings.

Digital Partnership The partnership with Astound Commerce suggests a focus on enhancing digital commerce capabilities, creating opportunities for online sales growth, personalized marketing, and new omni-channel strategies to reach broader customer groups and increase revenue streams.

Growth Potential With revenues estimated between $10M and $25M and a large workforce, Grupo Charly is positioned for scalable expansion in both domestic retail and international markets, especially by leveraging its strong brand in sportswear and footwear to attract both new customers and retail partners.

GRUPO CHARLY Tech Stack

GRUPO CHARLY's Email Address Formats

GRUPO CHARLY uses at least 1 format(s):
GRUPO CHARLY Email FormatsExamplePercentage
FirstLast@charly.com.mxJohnDoe@charly.com.mx
49%
FLast@charly.com.mxJDoe@charly.com.mx
1%
First.Last@charly.com.mxJohn.Doe@charly.com.mx
1%
FirstLast@charly.com.mxJohnDoe@charly.com.mx
49%

Frequently Asked Questions

Where is GRUPO CHARLY's headquarters located?

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GRUPO CHARLY's main headquarters is located at 425 Boulevard Aeropuerto Leon de Los Aldama, Guanajuato 37290 Mexico. The company has employees across 4 continents, including North AmericaAsiaEurope.

What is GRUPO CHARLY's official website and social media links?

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GRUPO CHARLY's official website is charly.com.mx and has social profiles on LinkedIn.

What is GRUPO CHARLY's NAICS code?

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GRUPO CHARLY's NAICS code is 448 - Clothing and Clothing Accessories Stores.

How many employees does GRUPO CHARLY have currently?

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As of March 2026, GRUPO CHARLY has approximately 1.1K employees across 4 continents, including North AmericaAsiaEurope. Key team members include Ceo: O. V. H.Chief Supply Chain Officer: E. J. G. I.Head Of Traffic: J. J. P.. Explore GRUPO CHARLY's employee directory with LeadIQ.

What industry does GRUPO CHARLY belong to?

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GRUPO CHARLY operates in the Retail Apparel and Fashion industry.

What is GRUPO CHARLY's email format?

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GRUPO CHARLY's email format typically follows the pattern of FirstLast@charly.com.mx. Find more GRUPO CHARLY email formats with LeadIQ.

When was GRUPO CHARLY founded?

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GRUPO CHARLY was founded in 1950.

GRUPO CHARLY

Retail Apparel and FashionGuanajuato, Mexico1001-5000 Employees

Somos una empresa mexicana con más de 60 años en la industria del calzado, dedicada a la comercialización, importación, exportación, manufactura y retail.

Nos enfocamos en cubrir las necesidades de calzado, textil y accesorios de moda e inspiración deportiva para toda la familia, a través de nuestras casi 200 tiendas y 3500 puntos de venta en las principales tiendas departamentales, especializas deportivas y de autoservicio en México.

En 2010 obtuvimos la licencia de la marca de calzado SKECHERS U.S.A, empresa fundada en Manhattan Beach, California por Robert Greemberg en 1992.  SKECHERS es una marca líder mundial que diseña, fabrica y distribuye una amplia gama de calzado casual, deportivo y de tendencia para toda la familia.  Actualmente cuenta con más de 1000 tiendas localizadas en las principales ciudades de todo el mundo y ocupa el segundo lugar en ventas de calzado deportivo en Estados Unidos.

En el 2014 incursionamos en el mundo del fútbol lanzando al mercado nuestra primera línea especializada: CHARLY FÚTBOL, con una sorprendente mercadotecnia que integra a las principales comentaristas del deporte en México y patrocinando equipos y futbolistas profesionales. 

Trabajar en CHARLY es una oportunidad para disfrutar y  hacer lo que te apasiona, desarrollarte y crecer profesionalmente, en un ambiente dinámico, colaborativo, de compromiso y enfoque a logro de las metas.  Compartimos la visión de ser la marca deportiva preferida por los consumidores. 

En CHARLY somos más de 3,000 colaboradores que traemos la pasión del deporte a la vida diaria.

Section iconCompany Overview

Headquarters
425 Boulevard Aeropuerto Leon de Los Aldama, Guanajuato 37290 Mexico
NAICS Code
448 - Clothing and Clothing Accessories Stores
Founded
1950
Employees
1001-5000

Section iconFunding & Financials

  • $10M$25M

    GRUPO CHARLY's revenue is estimated to be in the range of $10M$25M

Section iconFunding & Financials

  • $10M$25M

    GRUPO CHARLY's revenue is estimated to be in the range of $10M$25M

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