GumGum
Advertising ServicesCalifornia, United States501-1000 Employees
GumGum is an advertising services company headquartered in Santa Monica, California, founded in 2008. It positions itself as a provider that aims to connect brands with people in the right mindset and moments that matter. Its platform uses artificial intelligence to analyze real-time contextual signals, environmental factors, and historical data to match ads with audiences most likely to engage, with the goal of driving meaningful outcomes for advertisers and publishers and delivering more relevant experiences for consumers. The company serves advertisers and publishers across a global footprint, operating in more than 19 markets in North America, Europe, Japan, and Australia. Within the advertising services industry, GumGum emphasizes contextual-first approaches to improve campaign relevance and effectiveness. In April 2026, GumGum announced a Store Visit Measurement Menu in collaboration with unerry, with availability in Japan and North America.
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