What is Gumtree Group's NAICS code?

Gumtree Group's NAICS code is 5112 (Software Publishers).

Insights

Massive Reach Leverage Gumtree Group's cross-brand network and expansive audience to offer integrated advertising packages across Gumtree, CarsGuide, and Autotrader, maximizing exposure for automotive and general marketplace campaigns.

Automotive Leadership With leadership focus on motors and strategic acquisitions, target automotive dealers, services, and OEM partners with listing solutions, lead generation, and bundled promotions across the automotive vertical.

Flexible Payments Gumtree Pay with PayPal Pay in Four enables installment options to boost conversion; position this as a compelling payment option for merchants on Gumtree Pay to help increase average order value.

Cross Channel Partnerships ACM partnership expands distribution across digital, print, and marketplace channels, enabling joint advertising programs and sponsored content to reach diverse audiences.

Data Driven Advertising A modern tech stack and CRM focus create opportunities to offer data-driven marketing services, personalized ad targeting, and measurement solutions to advertisers seeking better return on spend.

Similar companies to Gumtree Group

Gumtree Group Tech Stack

Gumtree Group uses 8 technology products and services including DoubleClick for Publishers (DFP), Crazy Egg, React, and more. Explore Gumtree Group's tech stack below.

DoubleClick for Publishers (DFP)
Advertising
Crazy Egg
Analytics
React
Javascript Frameworks
Salesforce Service Cloud
Live Chat
Elementor
Page Builders
HSTS
Security
Quantcast
System Analytics & Monitoring
ZURB Foundation
UI Frameworks

Media & News

Gumtree Group's Email Address Formats

Gumtree Group uses at least 2 format(s):

Gumtree Group Email Formats	Example	Percentage
FLast@gumtree.com.au	JDoe@gumtree.com.au	55%
First.Last@gumtree.com.au	John.Doe@gumtree.com.au	36%
First@gumtree.com.au	John@gumtree.com.au	7%
FiLast@gumtree.com.au	JoDoe@gumtree.com.au	2%
First.Last@gumtreegroup.com.au	John.Doe@gumtreegroup.com.au	100%

Frequently Asked Questions

What is Gumtree Group's official website and social media links?

Gumtree Group's official website is gumtree.com.au and has social profiles on LinkedIn.

What is Gumtree Group's SIC code NAICS code?

Gumtree Group's SIC code is 7299 - Miscellaneous Personal Services, Not Elsewhere Classified NAICS code is 5112 - Software Publishers.

How many employees does Gumtree Group have currently?

As of July 2026, Gumtree Group has approximately 225 employees across 5 continents, including OceaniaAfricaEurope. Key team members include Chief People Officer: L. W.Chief Product And Technology Officer (cpto) - Gumtree | Carsguide | Autotrader: P. R.Vp Of Engineering: R. D.. Explore Gumtree Group's employee directory with LeadIQ.

What industry does Gumtree Group belong to?

Gumtree Group operates in the Software Development industry.

What technology does Gumtree Group use?

Gumtree Group's tech stack includes DoubleClick for Publishers (DFP)Crazy EggReactSalesforce Service CloudElementorHSTSQuantcastZURB Foundation.

What is Gumtree Group's email format?

Gumtree Group's email format typically follows the pattern of FLast@gumtree.com.au. Find more Gumtree Group email formats with LeadIQ.

When was Gumtree Group founded?

Gumtree Group was founded in 2007.

Gumtree Group

Q: What is Gumtree Group's official website and social media links?

Gumtree Group's official website is gumtree.com.au. Gumtree Group has social profiles on LinkedIn.

Q: How many employees does Gumtree Group have currently?

Gumtree Group has approximately 225 employees.

Q: What technology does Gumtree Group use?

Gumtree Group's tech stack includes HSTS, Qualaroo, Quantcast Measure, Akismet, Contact Form 7.

Software DevelopmentNew South Wales, Australia201-500 Employees

Gumtree Group is a software development company located on York Street in Sydney, New South Wales, Australia, that operates an online marketplace for buying, selling and transacting across more than two million live listings. In 2020, Gumtree Group joined CarsGuide and Autotrader to form a three-brand network, expanding its presence in Australia’s trading landscape. The group reports reaching about one in three Australians monthly and handling more than $3 billion in monthly gross listing volume. It is an Australian-listed and operated company, part of ASX:GUM, with reported revenue in the range of 25-50 million. Recent initiatives include leadership appointments and partnerships, such as Brett Stephenson becoming director of motors and jobs in 2026, and partnerships with PayPal and Australian Community Media in 2025 and 2026.