HELMUT LANG
Retail Apparel and FashionNew York, United States51-200 Employees
Helmut Lang is a New York City–based retail apparel and fashion label founded in 1986. The brand is recognized for innovative tailoring and its engagement with contemporary avant-garde culture. Fast Retailing repositioned the brand in 2006 to support a contemporary, globally scalable business, and a 2015 relaunch introduced a refined collection concept alongside a new Los Angeles flagship retail experience on Melrose. In 2022, Helmut Lang shifted away from separate menswear and womenswear lines and presented a unisex Spring/Summer 2022 collection. In May 2023, Theory Group, LLC acquired Helmut Lang LLC, with the parent group operating under Uniqlo's Fast Retailing.