Customized Service Approach Heritage Audio Visual offers tailored pricing and consultation services, indicating a flexible and customer-centric approach that can be leveraged to upsell premium packages or additional event solutions tailored to client needs.

Niche Experience With over 40 years of combined experience across various event types including concerts, theatrical shows, and corporate functions, the company demonstrates specialized expertise that appeals to clients seeking top-tier event production quality.

Market Positioning Operating within a competitive landscape alongside companies with larger teams and revenues, Heritage AV can position itself as a flexible, personalized alternative in the event services space to attract clients seeking customized attention.

Technology Utilization The company's use of modern technology such as Mapbox GL JS and Google Maps shows a commitment to innovative event planning solutions, which could be emphasized to attract tech-savvy clients looking for advanced AV integrations.

Growth Potential With a modest revenue target of up to $10 million and a small team, there is significant growth potential for expanding service offerings or geographic reach, presenting opportunities for sales efforts focused on larger corporate clients and recurring event contracts.