Insights

Strategic positioning Heroes operates as a multi-brand retailer focused on high-growth niches with strong customer reviews, suggesting opportunities to partner with marketplace platforms, brands, or portfolio companies seeking proven bestseller performance.

Financial scale With revenue between 250M and 500M and significant funding, Heroes demonstrates buying power and potential for co-investment, private-label collaborations, or vendor financing arrangements to accelerate joint go-to-market initiatives.

Tech-enabled ops A tech stack spanning Xero, NetSuite, HubSpot, and data tools indicates maturity in finance, CRM, and analytics; tailor proposals around scalable systems integration, enhanced data sharing, and automation partnerships.

Growth potential Comparables show a healthy market for accelerator-style, roll-up strategies; position as a complementary partner to help accelerate category expansion, cross-brand distribution, or international growth plans.

Market signals Recent media coverage around disruptive cryptos in the investment space highlights adjacent macro trends; consider value-added collaborations in fintech-enabled consumer finance or crypto-agnostic payment solutions to improve checkout and trust.

Similar companies to Heroes

Heroes Tech Stack

Heroes uses 8 technology products and services including Xero, HubSpot Content Hub, Amazon Redshift, and more. Explore Heroes's tech stack below.

Heroes's Email Address Formats

Heroes uses at least 2 email formats:
Heroes Email FormatsExamplePercentage
First@makeheroes.coJohn@makeheroes.co
98%
First.Last@makeheroes.coJohn.Doe@makeheroes.co
2%

Frequently Asked Questions

What is Heroes's stock symbol?

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Heroes is a publicly traded company; the company's stock symbol is CGCUSD.

What is Heroes's official website and social media links?

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Heroes's official website is makeheroes.co and has social profiles on LinkedIn.

How much revenue does Heroes generate?

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As of August 2026, Heroes's annual revenue is estimated to be $250M - $500M.

What is Heroes's NAICS code?

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Heroes's NAICS code is 44-45 - Retail Trade.

How many employees does Heroes have currently?

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As of August 2026, Heroes has approximately 179 employees across 6 continents, including Europe, Asia and North America. Key team members include Cfo & Co-Founder: G. B., Head Of Marketing - Snuggle Me Organic: E. L. and Head Of People: C. D. S. Explore Heroes's employee directory with LeadIQ.

What industry does Heroes belong to?

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Heroes operates in the Retail industry.

What technology does Heroes use?

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Heroes's tech stack includes Xero, HubSpot Content Hub, Amazon Redshift, NetSuite, Google Workspace, Zapier, Hootsuite and Microsoft Azure.

What is Heroes's email format?

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Heroes's email format typically follows the pattern of First@makeheroes.co. Find more Heroes email formats with LeadIQ.

How much funding has Heroes raised to date?

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As of August 2026, Heroes has raised $322M in funding. The last funding round occurred on Feb 25, 2022.

When was Heroes founded?

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Heroes was founded in 2020.
Heroes logo

Heroes

RetailEngland, United Kingdom51-200 Employees

Heroes is a retail company headquartered in London, United Kingdom, at 81-87 High Holborn Uncommon London, England WC1V 6DF. It operates as a multi-brand developer that aims to optimize operations and tailor experiences to customers. The firm focuses on brands with strong customer reviews and a proven history of bestseller status in high-growth niches. The company employs between 51 and 200 people. More information is available on its website at https://makeheroes.co.

Section iconCompany Overview

Stock Symbol
CGCUSD
NAICS Code
44-45 - Retail Trade
Founded
2020
Employees
51-200

Section iconFunding & Financials

  • $322M

    Heroes has raised a total of $322M of funding over 3 rounds. Their latest funding round was raised on Feb 25, 2022 as a Series A.

  • $250M - $500M

    Heroes's revenue is estimated to be in the range of $250M - $500M

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