Innovative Product Line Hightower offers an innovative product line of in-house designed and manufactured furniture products, setting them apart from competitors and appealing to design-conscious customers looking for unique pieces.

Strong Leadership & Recognition Led by CEO Natalie Hartkopf, a recognized business leader and 2019 Rising Star, Hightower's leadership brings credibility and visibility to the brand, influencing potential customers and partners positively.

Focus on Sustainability As a Women-Owned Business Enterprise and B Corp, Hightower's sustainability focus resonates with environmentally conscious consumers, presenting an opportunity to attract clients seeking eco-friendly furniture solutions.

Strategic Partnerships Collaborating with international partners like +Halle, Four Design, and Swedese, Hightower strengthens its market presence and opens avenues for cross-promotion and sales opportunities through partner networks.

Tech-Forward Approach With a tech stack including Node.js, Google, and Vimeo, Hightower demonstrates a commitment to leveraging technology for efficiency and customer engagement, appealing to tech-savvy buyers and modern businesses.