Competitive Pricing Strategy Hyperoptic's broadband deals are priced competitively, positioning the company as a strong alternative to market giants like Virgin Media and Sky. This presents a sales opportunity to target price-conscious customers seeking quality service at affordable rates.
Fiber Deployment Expansion With recent investment of $192M to boost fiber deployment, Hyperoptic is expanding its network coverage rapidly. This expansion opens up sales opportunities in new territories where Hyperoptic's high-speed broadband services can be introduced to address the growing demand for reliable connectivity.
Managed Wi-Fi Service Launch The launch of Hyperoptic's Managed Wi-Fi service aligns with the increasing demand for comprehensive connectivity solutions. This new offering provides a sales opportunity to package broadband services with enhanced Wi-Fi management capabilities, appealing to customers looking for a seamless online experience.
Key Personnel Appointment Appointment of Kathryn Bowden as Director of Regulation, Policy, Risk, and Compliance underlines Hyperoptic's commitment to governance and compliance. Leveraging her expertise, sales teams can focus on engaging with enterprises that prioritize working with providers adhering to robust regulatory standards.
Innovative Broadband Deals Hyperoptic's launch of unmissable broadband deals and promotional discounts, such as the Black Friday offer, indicates a proactive marketing approach. Sales teams can capitalize on such promotions to attract new customers and upsell higher-speed packages, leveraging the appeal of limited-time incentives.