Scale opportunity Established distributor with 500M+ revenue and a 201-500 employee base offers a sizable wholesale footprint in supermarket non-foods, presenting cross-sell potential for national brands and private label programs to expand assortment with retailers across health, beauty, wellness, and general merchandise.

Private label leverage Strong emphasis on customized private label and seasonal programs positions IDI as a partner for retailers seeking exclusive products and differentiated shelf presence, enabling sales teams to present white-label and co-branded opportunities to regional and independent banners.

Merchandising boost Recent Merchandising-in-a-Box program indicates a focus on turnkey retail execution, creating a trackable value proposition for stores; sales can package end-caps, displays, and planogram support as a service to drive incremental assortment and faster POS wins.

Tech integration Technology stack includes data- and system-oriented tools (SQL, UltiPro, UpKeep, WordPress) enabling data-driven selling, streamlined operations, and scalable partner onboarding; leverage these to offer analytics, inventory visibility, and efficient retailer communications.

Growth via partnerships IDIs growth model centers on supporting over 50 regional and independent banners with national brands; this presents a recurring, multi-banner sales motion with opportunities to upsell expansion, new product lines, and optimized merchandising programs across a stable of growing retailers.