Acquired by OAG Infare has been acquired by OAG, integrating its pricing and airfare intelligence data into a larger data platform. This presents a Salesforce-ready opportunity to cross-sell OAG’s broader analytics and market insights to Infare’s existing customers and leverage OAG’s distributor channels.

Data Platform Expansion With OAG launching new analytics products like Analyser+ and Megahubs 2025, there is a clear opportunity to position Infare’s airfare intelligence alongside these offerings, targeting airlines and travel partners seeking faster, more accurate market insights and competitive benchmarking.

Growth Market Demand Industry activity and partnerships with aviation services players (e.g., SANS, PaxUp) indicate growing demand for data-driven decision tools in the Asia-Pacific and global markets. Sales efforts can target airlines, airports, and NAS providers seeking situational awareness and performance analytics.

Mid‑Size Customer Focus Infare’s company size (51–200 employees) and revenue level suggest a mid-market focus with needs for scalable data, self-serve analytics, and integration capabilities. Propose flexible licensing, API access, and modular data feeds to fit budgets and adoption curves.

Technical Readiness Existing tech stack, including PostgreSQL, Selenium/Playwright for data workflows, Splunk, and automation tooling, indicates responsiveness to integration projects. Position data integration, custom dashboards, and security/compliance alignments with enterprise buyers looking to modernize their data operations.