Insights

Niche Market Focus As a leading comparison website for retail banking and personal finance products in Australia, InfoChoice presents significant sales opportunities with financial institutions seeking to expand their digital comparison tools and enhance user engagement.

Strategic Partnerships Recent collaborations with industry players like MoneyMag and involvement in banking assessments position InfoChoice as a trusted partner for financial service promotions and co-branded marketing campaigns.

Technological Stack Utilizing advanced web technologies such as Angular, ASP.NET, and MySQL, InfoChoice offers a modern, customer-friendly platform, indicating potential for upselling integrated tech solutions or custom feature development.

Growth Potential With revenue estimates between one to ten million dollars and a specialized user base, there is room for growth through increased service integration, targeted marketing, or additional product comparison features tailored to Australian consumers.

InfoChoice Tech Stack

InfoChoice uses 8 technology products and services including Microsoft Clarity, WP Rocket, MySQL, and more. Explore InfoChoice's tech stack below.

  • Microsoft Clarity
    Analytics
  • WP Rocket
    Caching
  • MySQL
    Database
  • Unbounce
    Editors
  • Font Awesome
    Font Scripts
  • Google Fonts API
    Font Scripts
  • Angular
    Javascript Frameworks
  • Microsoft ASP.NET
    Web Frameworks

InfoChoice's Email Address Formats

InfoChoice uses at least 1 format(s):
InfoChoice Email FormatsExamplePercentage
First.Last@infochoice.com.auJohn.Doe@infochoice.com.au
44%
FLast@infochoice.com.auJDoe@infochoice.com.au
6%
First.Last@infochoice.com.auJohn.Doe@infochoice.com.au
44%
FLast@infochoice.com.auJDoe@infochoice.com.au
6%

Frequently Asked Questions

Where is InfoChoice's headquarters located?

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InfoChoice's main headquarters is located at Melbourne, AU. The company has employees across 2 continents, including OceaniaAsia.

What is InfoChoice's official website and social media links?

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InfoChoice's official website is infochoice.com.au and has social profiles on LinkedIn.

What is InfoChoice's NAICS code?

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InfoChoice's NAICS code is 52 - Finance and Insurance.

How many employees does InfoChoice have currently?

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As of February 2022, InfoChoice has approximately 7 employees across 2 continents, including OceaniaAsia. Key team members include Head Of Digital: G. C.Partner: H. K.Seo Specialist: N. P.. Explore InfoChoice's employee directory with LeadIQ.

What industry does InfoChoice belong to?

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InfoChoice operates in the Financial Services industry.

What technology does InfoChoice use?

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InfoChoice's tech stack includes Microsoft ClarityWP RocketMySQLUnbounceFont AwesomeGoogle Fonts APIAngularMicrosoft ASP.NET.

What is InfoChoice's email format?

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InfoChoice's email format typically follows the pattern of First.Last@infochoice.com.au. Find more InfoChoice email formats with LeadIQ.

When was InfoChoice founded?

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InfoChoice was founded in 1993.

InfoChoice

Financial ServicesMelbourne, Australia2-10 Employees

InfoChoice Pty Ltd is a Leading Australian comparison website for retail banking and personal finance products.

We compare more than 2,000 individual products from over 150 product providers within Australia.

Our comparison engine takes all the product data we have on file, and depending what you're looking for, allows you to sort and compare it the way that you want to.

Due to the nature of the products we compare, we know how important it is for you to personally crunch the numbers before making a decision. 

Because of this, we've developed financial calculators to help you understand how much you can actually save or what the product will cost you over the long term (they even work on your smartphone and tablet!).

Section iconCompany Overview

Headquarters
Melbourne, AU
NAICS Code
52 - Finance and Insurance
Founded
1993
Employees
2-10

Section iconFunding & Financials

  • $1M$10M

    InfoChoice's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    InfoChoice's revenue is estimated to be in the range of $1M$10M

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