Strategic Growth Infor is a small IT services and consulting firm with a broad service offering through its in-house capabilities and the Absol marketing/communications brand, signaling cross selling opportunities across technology services and digital marketing for existing clients.

Digital Transformation The company combines software management, network services, and digital marketing, presenting a potential for integrated managed services and digital experience enhancements for mid-market clients seeking end-to-end IT and marketing solutions.

Security Enablement Recent industry signals around cybersecurity leadership and identity verification (e.g., CISO appointments in the broader market) create an opening to position Infor with security-focused offerings, complementary to its managed IT and networking services.

SMB Adoption With a lean employee base and services tailored to small to mid-sized enterprises, there is a sales opportunity to package affordable, scalable IT support, cloud-adjacent services, and online presence enhancements for growing businesses.

Cross-Sell Potential Absol branding and digital marketing capabilities enable cross-sell to clients needing IT infrastructure alongside website, ecommerce, SEO and advertising services, driving higher client lifetime value through combined solutions.