Innovectra
InternetUnited States11-50 Employees
Innovectra is a United States-based technology company that provides web, mobile, and social-network driven local search solutions for Yellow Pages publishers. The firm focuses on helping publishers generate online revenue by improving how users find local information, leveraging expertise in search engine optimization, monetization strategies, mobile search, and social networks tailored to local directories. By directing relevant traffic and leads to local advertisers, Innovectra aims to extend brand equity for publishers while expanding their monetization opportunities. It traces its history to early electronic directories and today publishes more than 800 Internet Yellow Pages directories. The company offers a complete suite of interactive online media products and services designed to optimize and monetize local search, including ActivImpact, ActivDirectory, and additional advertiser solutions. It operates with a small to mid-sized team focused on the Yellow Pages market.