Insights

CTV/OTT Expansion Insticator expanded their suite of publisher tools by acquiring COOL Media, a managed-service media solutions provider in the CTV/OTT space, presenting opportunities to offer enhanced integrated advertising and engagement solutions.

Strategic Partnerships Through a technology partnership with Collective Audience, Inc, Insticator can leverage innovative audience-based performance advertising solutions, potentially leading to new avenues for collaboration and revenue growth.

Regional Sales Focus With the addition of Owen Harris as Regional Sales Director for specific Australian territories, Insticator can capitalize on local expertise to drive sales and expand its market presence in the region.

Global Expansion The launch of Insticator in Australia and the acquisition of Balihoo Inc. demonstrate a commitment to international growth, offering opportunities for expanded market reach and diversified revenue streams.

Industry Alliances By partnering with Bay Media Inc. and Martech360, Insticator can unlock new growth avenues and innovations, enabling the exploration of collaborative sales strategies and access to new customer segments.

Insticator Tech Stack

Insticator uses 8 technology products and services including HubSpot CMS Hub, Figma, Microsoft PowerPoint, and more. Explore Insticator's tech stack below.

  • HubSpot CMS Hub
    Content Management System
  • Figma
    Design
  • Microsoft PowerPoint
    Editors
  • RequireJS
    Javascript Frameworks
  • Modernizr
    Javascript Libraries
  • Select2
    Javascript Libraries
  • JW Player
    Video Players
  • WPForms
    Web Platform Extensions

Media & News

Insticator's Email Address Formats

Insticator uses at least 1 format(s):
Insticator Email FormatsExamplePercentage
First.Last@insticator.comJohn.Doe@insticator.com
53%
First@insticator.comJohn@insticator.com
40%
LF@insticator.comDJ@insticator.com
4%
FL@insticator.comJD@insticator.com
3%

Frequently Asked Questions

Where is Insticator's headquarters located?

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Insticator's main headquarters is located at New York, NY US. The company has employees across 4 continents, including North AmericaAsiaEurope.

What is Insticator's phone number?

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You can contact Insticator's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Insticator's official website and social media links?

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Insticator's official website is insticator.com and has social profiles on LinkedIn.

How much revenue does Insticator generate?

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As of November 2024, Insticator's annual revenue reached $35M.

What is Insticator's SIC code?

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Insticator's SIC code is 7999 - Amusement and Recreation Services, Not Elsewhere Classified.

How many employees does Insticator have currently?

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As of November 2024, Insticator has approximately 77 employees across 4 continents, including North AmericaAsiaEurope. Key team members include Chief Of Staff / Ea To The Ceo: G. L.Chief Technology Officer: T. C.Chief People Officer: G. F.. Explore Insticator's employee directory with LeadIQ.

What industry does Insticator belong to?

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Insticator operates in the Technology, Information and Internet industry.

What technology does Insticator use?

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Insticator's tech stack includes HubSpot CMS HubFigmaMicrosoft PowerPointRequireJSModernizrSelect2JW PlayerWPForms.

What is Insticator's email format?

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Insticator's email format typically follows the pattern of . Find more Insticator email formats with LeadIQ.

How much funding has Insticator raised to date?

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As of November 2024, Insticator has raised $5.2M in funding. The last funding round occurred on Jul 13, 2017 for $5.2M.

When was Insticator founded?

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Insticator was founded in 2012.
Insticator

Insticator

Technology, Information and InternetNew York, United States51-200 Employees

Insticator believes three things – the future of social media is distributed and not siloed in the walled gardens of today; publishers deserve a one-stop shop for maximizing ad revenue; and local brick-and-mortar businesses thrive with digital media automation.

That's why our suite of engagement, ad monetization, and SaaS and media products do just that. Beyond tangible ROI from working with us, the first-party data we collect puts publishers back in the driver's seat to better understand and index audience behavior and allows for extreme precision targeting for the brands we represent.

Insticator's engagement products are geared towards helping publishers establish a strong sense of social community within their ecosystems by enticing users to be more engaged with site content and amongst each other. OKO's ad monetization platform is the ultimate toolkit for publishers. And our newest sister company, Balihoo, supercharges digital media for franchise brands as the leader in multi-location marketing.

We collectively reach over 350 million consumers monthly across our network of premium publishers and advertisers, including Kohler, PGAtour, Suzuki, Blitz, Pearle Vision, Trek, Ancestry, Acer, Evolve Media and more.

Insticator is proud to be a 6x recipient of the Inc 5000 list of America's fastest-growing private companies, a 2x recipient of Deloitte's Fast 500, recognized on Crain's New York Fast 50 list, recognized by Digiday's Digiday Media Awards as a company working to modernize digital media, and awarded as one of AdWeek's Top 10 Fastest Growing Solution Providers globally.

Section iconCompany Overview

Headquarters
New York, NY US
Phone number
SIC Code
7999 - Amusement and Recreation Services, Not Elsewhere Classified
Founded
2012
Employees
51-200

Section iconFunding & Financials

  • $5.2M

    Insticator has raised a total of $5.2M of funding over 3 rounds. Their latest funding round was raised on Jul 13, 2017 in the amount of $5.2M.

  • $10M$50M

    Insticator's revenue is in the range of $10M$50M

Section iconFunding & Financials

  • $5.2M

    Insticator has raised a total of $5.2M of funding over 3 rounds. Their latest funding round was raised on Jul 13, 2017 in the amount of $5.2M.

  • $10M$50M

    Insticator's revenue is in the range of $10M$50M

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