Innovative Product Launches Intense Lighting has a history of launching innovative products such as the GX Adapt luminaire, SD downlighting series, V-Rail Spot Illuminated Handrail, and MX Downlighting with Beam Wireless Optical Control. These new products cater to evolving market demands and present opportunities to showcase the company's cutting-edge solutions to potential clients.

Recent Acquisitions Acquired by Leviton in 2015, Intense Lighting's integration within the Leviton portfolio opens doors for cross-selling opportunities with Leviton's existing customer base. Leveraging this acquisition, sales development representatives can explore synergies across product lines and offer comprehensive lighting solutions to a wider range of clients.

Focusing on Architectural Community With a commitment to resonating with the architectural community through strong design integrity, visual appeal, and performance, Intense Lighting has a unique selling point in offering lighting solutions tailored to specific architectural needs. Sales professionals can capitalize on this positioning to engage architects, designers, and specifiers looking for customized lighting solutions.

Optical Control & Efficiency Emphasizing optical control and efficiency in their product development, Intense Lighting stands out for delivering high-quality light output while ensuring energy efficiency. Sales development representatives can highlight the cost-saving benefits and superior lighting experience offered by Intense Lighting products to attract environmentally-conscious clients seeking sustainable lighting solutions.

Strong Financial Standing With a reported revenue in the range of $50-100 million, Intense Lighting demonstrates financial stability and growth potential. Sales professionals can leverage the company's financial health as a strong selling point when engaging with clients, showcasing the reliability and long-term viability of choosing Intense Lighting as a lighting partner.