Expansion Opportunity Jetty is actively expanding with a new Long Branch, NJ retail location opened in May 2025 and a growing East Coast presence, presenting multiple physical store and wholesale expansion opportunities for distribution partners, pop-up collaborations, and co-branded retail initiatives.

Wholesale Growth Recent hire of a senior director of wholesale sales indicates a strategic push to scale B2B channels; sales teams should target new retailers, specialty surf and outdoor shops, and regional boutiques to leverage their increasing wholesale capacity.

Brand Partnerships Jetty collaborates with other brands and local partners (Breakwateratc, Bluebird Distilling) to produce limited editions, suggesting favorable conditions for co-branded product lines, exclusive drops, and cross-promotional marketing campaigns.

Community Programs With four divisions including a foundation and events like Clam Jam and Littleneck Jam, there is strong affinities for experiential, sponsorship, and cause-marketing opportunities that can drive visibility, loyalty programs, and in-store event partnerships.

Tech and E‑commerce Active tech stack including Shopify, Klaviyo, and analytics tools implies ripe opportunities for personalized digital marketing, improved cart recovery, and B2C to B2B enablement through data-driven campaigns and wholesale account portals.