Just Rivals
Technology, Information and InternetNew York, United States2-10 Employees
Just Rivals is a technology company based in New York, New York that develops a platform and its flagship Rivalry Generator to help content creators and digital publishers generate head-to-head rivalries. These interactive experiences are designed to be easily shared on social media and embedded in blogs or websites, with the aim of boosting reader or viewer engagement by inviting audiences to express tastes and opinions. The solution targets creators and publishers seeking to increase active participation and time spent with their content through comparative, opinion-driven formats. In the broader technology, information, and internet sector, the company operates as a small team focused on delivering an interactive tool that differentiates content through rivalry-based engagement. A recent development includes the introduction of its first-of-a-kind Rivalry Generator, reflecting a product-led approach to enhancing social and web content interactivity.