Ecommerce Platform Optimization Small team with direct to consumer potential can benefit from a dedicated e commerce optimization program. We can help migrate to a robust platform, clean up product catalogs, improve checkout flow, and integrate payments and wholesale portals to capture both direct to consumer and wholesale orders.

Digital Marketing Enablement Given existing Google Analytics usage, there is momentum to add conversion focused analytics, search engine optimization improvements, paid and social campaigns, and email marketing to drive traffic and repeat purchases. We can set up dashboards, CRO experiments, and a ninety day plan to lift online revenue and wholesale inquiries.

Security and Compliance As a consumer goods manufacturer handling customer data, strengthen security with updated security headers, TLS or SSL, vulnerability scans, backups, and PCI compliance guidance to build buyer trust and minimize risk.

Branding and Creative Assets Leverage craft storytelling, product photography, and branded assets to differentiate in a crowded market; provide branding guidelines, photography styling, catalog design, and packaging concepts to support marketing and wholesale materials.

Growth Channels and Partnerships Focus on expanding sales through wholesale partnerships with boutiques, local craft fairs, and online marketplaces; develop a wholesale program and onboarding process; explore financing options to fund production scale.