La Subasta
Book and Periodical PublishingTexas, United States51-200 Employees
La Subasta is a print and digital business guide serving the Hispanic market in Texas, delivering Spanish-language content and classifieds through a multiplatform portfolio. Founded in 1981 and headquartered in Houston, Texas, the company maintains a broad distribution network that reaches more than 3,700 points, including 400 exclusive distribution points with partner networks. Each week, La Subasta publishes separate editions tailored to different areas in Houston and Dallas, reflecting its regional focus on Hispanic communities across the state. Operating in the book and periodical publishing industry, La Subasta targets multiple generations of immigrant Hispanics with its market coverage and multi-channel reach. The company relies on a mid-sized team to manage production and distribution across its networks, supported by a workforce that drives its regional operations in Houston and Dallas.